This article is free and best of all, it will help answer any
questions that you may in regards to how to sell more of your music,
get more fans and best of all, make more moola! (Aka Cash, which
I am sure you can use a lot more of right now, plus how to make it
even while goofing off)
I put this article together because over the last couple of weeks
I have received emails from people who are having a hard time
selling their music and finding shows that pay good money. With the
stuff that I am about to show you, (and a little smart work) you'll
be able to hang out with me and some of the other musicians that I
teach this stuff to in detail (I hope you like beaches,
long, but extremely fun nights performing and very attractive fans)
If so read on...
The Article Starts Here: (pass it on)
Standard brick and mortar distribution is no longer the only means
of getting your music noticed. Now in 2009 It's all about Viral
Marketing and BUZZ!!.
Being signed by a major label is not the prize card it used to be
for many struggling musicians and indie artists. In fact, I teach
taking the route of independence and using things like the web and
it works, in fact, most of my clients are having fun and making
money hand over fist, like its the '80s all over again! But with
your traditional way of doing things, It's no longer the Yellow
Brick Road that leads to the Land of Oz where your dreams come true
so to speak. Conventional radio airplay, standard brick and mortar
distribution and being signed by a major record label are no longer
the only means of getting your music noticed. (lucky for you :)
Because of the massive appeal of digital distribution and the easy
and fast access to the Internet available now to most people,
unknown musical talent now has a real chance at real success.
Additionally the indie musician is not stuck with the costs of
making an entire CD. They can make a single and post it on the
Internet, gaining huge success from one song.
( There are artist who are making upwards of $7700.00 a month, just
selling their music online.. Sounds crazy but its true and pretty
easy) With marketing sensibility, a little business acumen and some
know how, any musician with talent can now achieve success, great
success in fact on their own. Recently, I spoke with one of my
clients who told me that his two teenage boys get most of their
music off the Internet and never listen to regular radio anymore.
Why? Because they can obtain music from acts they wouldn't be
allowed to listen to on traditional radio. They're tired of the
same old bands and singers being played over and over again. "Most
don't have any talent, they're just showpieces." This isn't the
first or the last time I've heard that statement from teenagers and
adults alike, which leaves a huge door open for your own success...
Can you see yourself on stage, crowd going crazy, then after the
show you hope on a plane off to a beautiful vacation spot filled
with beaches that you can lounge on all day, as you write your next
set of songs. For a DIY / Indie musician or singer who wants to
reach a larger market and receive more exposure for their product
on the Internet, the first thing you need to do is market,
guerrilla market and then market some more. How do you do that?
There are many ways that I mention in my course,
Sell Music Online Like CRazy!
when I last made the information in this course available it completely
sold out in less then 6 hours, with over 100 people paying $1199.99
each to own a copy of it, but here are a few simple suggestions that
you can try today if you are one of those who are fortunate enough
to own a copy of "The course":
Join in on the music fun and know how! It's time to join music
boards and start in on the discussion. At the end of each of your
posts make sure to put who you are and your website. Add something
to the conversation, don't spam. Write helpful hints and post them
on the boards, etc. If the boards don't allow tags but they do
allow you to post your email address, make sure it's something with
your website at the end. Have a real email address but DON'T use
your main email because it will be spammed.
Get out and begin a meet and greet of your own. By that I mean,
start networking at local musician meetings and songwriter /
artists forums in your region. You can find them on the Internet.
These meetings host artists such as yourself who get together on a
regular basis to discuss the music scene and present their latest
creations. It's also a wonderful place to get the pulse on gigs you
can join in on and new marketing ideas.
Why not turn the tables on snail mail spammers who send postage
paid? You know all that annoying spam snail mail you receive with
pre-paid postage envelopes inside? Why not save the envelopes and
put a little note inside that states since they were kind enough to
share their information with you, you're returning the favor. Also,
with any bill or any correspondence you send out that's official,
include a one sheet or little card that has a blurb about you and
your music (watch the weight; you don't want to add more postage).
Make sure to put your website on whatever material you have.
Using modern technology can jump start your career. Start your
own podcast and post it on all the podcast sites.
I prefer PodoMatic myself, because with them you'll get higher
search engine rankings in Google, which turns into more visibility,
which means more fans, which means more money for YOU!
If you
don't have the patience or money to do your own podcast, why not
send your music to different podcasts. Ask permission first. Send
them to your site where they can hear a sample or two and if they
are receptive to playing your music on their podcast, send it
along. If they use your music in their podcast you may have gained
new fans and sold more CDs.
More important to your career as well as more effective than any
other marketing tool is to play live. Go to a local eatery, lunch
bar, dinner, Wal-Mart, Starbucks and other local shops and ask if
you can put on a free concert there. Anywhere and any place that
will let you play, do! Make sure to have a sign up sheet where
people can sign up for your newsletter. Then create a newsletter
and send it out once a month at the most. This is a form of "Buzz
Marketing" also known as "Viral Marketing." At the end of the
letter make sure you include your webpage of course. Tell your fan
base they can pass it along to whoever they want.
With the very small list above and a lot more you can come up with,
you can make headway and begin to sell more CDs, get more raving
fans that will do almost anything for (or to) you, make a lot more
paper (for those of you NOT in the know... Paper means Money, get
with the times dammit!) The time for the indie musician is now.
Take advantage of it!
That concludes this article, but take what I say in this one to
heart, this stuff can help you to literally go from being broke to
like having your own ATM machine in your living room :)
Ty Cohen...