<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0"><channel><title>asknickusborne</title><link>http://archive.aweber.com/asknickusborne</link><description>Nick Usborne's Coaching Newsletter</description><lastBuildDate>Thu, 06 Sep 2012 08:56:35 -0400</lastBuildDate><item><title>AskNickUsborne Newsletter: Looking for some copywriters...</title><link>http://archive.aweber.com/asknickusborne/Ofsmo/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
Sept  2012                      Issue # 107
===============================================


Dear ,

I have a client who is looking for copywriters with experience in
writing website content for professional service providers like
lawyers, accountants etc.

So, I thought I would reach out to everyone on this list first.

If you think you fit the bill, please email me with your website
url, and a few words about your experience in this area.

nick (at) nickusborne.com

Best wishes,

Nick

Nick Usborne



</description><pubDate>Thu, 06 Sep 2012 08:56:35 -0400</pubDate></item><item><title>My new book - Affirmations for Freelancers</title><link>http://archive.aweber.com/asknickusborne/EIOp2/t/My_new_book_Affirmations.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
July  2012                      Issue # 108
===============================================


&gt;&gt; My new book - Affirmations for Freelancers &lt;&lt;

Dear ,

I know I don't email you often through this list, and you may
have heard about my new book elsewhere.

However...if you haven't heard about Affirmations for
Freelancers yet...be sure to keep reading.

Because this book is very much for YOU.

Actually, it's for every freelancer who ever experiences
moments of self-doubt or dips in self-confidence.

It's for those times when those pesky negative thoughts take
hold in your mind - 'I'm not good enough', 'I'm
not ready', 'I don't feel in control'...and so on.

Thoughts like these are negative affirmations, and they come very
easily to us. It takes zero effort to feel you're not good
enough to approach a company you would love to work with.

It takes more effort to try tipping the balance, and to replace
those negative affirmations with their positive counterparts.

This is where my book comes in.

In the first half of the book I write about what positive
affirmations are, and the science behind why they really do make a
difference. I also devote a page or two to why using positive
affirmations is so incredibly important to freelancers.

In the second half, I share 39 Affirmations.

These aren't just everyday affirmations, aimed at anyone and
everyone. I wrote them specifically for freelancers, and they are
collected within categories, each of which corresponds to
challenges most freelancers face.

Should you get yourself a copy? Do you need to?

Well, *I* do! : )

Even after 30 years I still have days when I feel a little down,
not good enough, not confident enough, and so on.

To overcome the "dark side", I use positive affirmations
every day.

They work for me. And I think they will work for you.

Learn more about Affirmations for Freelancers...
http://www.nickusborne.com/affirmations-for-freelancers/

Until next time.

Nick

Nick Usborne</description><pubDate>Wed, 18 Jul 2012 07:05:06 -0400</pubDate></item><item><title>AskNickUsborne Newsletter:  Profitable Freelancing - Last chance</title><link>http://archive.aweber.com/asknickusborne/IZGW2/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
Sept  2011                      Issue # 106
===============================================


Dear ,

I'm writing today to tell you that this is the LAST DAY to save 50%
on my Profitable Freelancing program.

http://www.awaionline.com/f4/profitablefreelancing/ 

Of all the programs I have written, I think this program is the
most undervalued.

When spending their money, freelancers generally like to learn new
skills they can apply...like writing for the web, or writing for
social media.

But they are less enthusiastic about investing in the growth of
their freelance business.

I think this is a mistake.

Certainly, improve your craft. But also, build a smooth-running,
profitable business.

In my work as a coach I see plenty of talented writers and
copywriters who do great work, work hard, but fail to make the kind
of money they truly deserve.

There is a value imbalance. They give too much value for what they
get in return.

My Profitable Freelancing program works to correct that imbalance.

It is based on what I have learned with my own freelance business
over the last 30 years, and also from the work I do as a coach.

The ultimate purpose of the program is to maximize your earnings,
while reducing the stress of freelancing, and the hours you have to
put in each month.

Today...and ONLY today...you can get Profitable Freelancing for 50% off
the regular price.

Learn more and buy your copy here:
http://www.awaionline.com/f4/profitablefreelancing/ 

Until next time.

Nick

Nick Usborne

P.S. Get your copy of Profitable Freelancing today, and SAVE 50%
off the regular price. Offer expires at midnight tonight. 
http://www.awaionline.com/f4/profitablefreelancing/ 
</description><pubDate>Tue, 06 Sep 2011 09:41:22 -0400</pubDate></item><item><title>AskNickUsborne Newsletter   Try not to fail too much</title><link>http://archive.aweber.com/asknickusborne/hs2o/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     A Weekly Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
May  2011                      Issue # 104
===============================================


Dear ,

In this issue's article I write about the apparent allure or
romance of "failure". 

It seems failing in business has become cool. I see countless
tweets and blog posts extolling the value of failing along the road
to success.

Well, as you'll see from my article, I don't agree. Small failures
can be helpful and instructive, certainly. But they can also knock
the wind out of your sails, at least for a while.

Anyway, read the article and let me know what you think.

Separately, I plan to make some changes to my coaching services
this summer. The format will change, and the price will go up.

So...if you have been thinking about grabbing a one-month or
three-month coaching slot, now is the time to jump in.

And yes, coaching works. Read some testimonials from my past
clients:

http://www.asknickusborne.com/coaching-testimonials.html

Best wishes,

Nick

Nick Usborne


===============================================

&gt;&gt; Praise for Nick Usborne's coaching service from Melissa
AuClair...

"Thank you for the coaching. I have spent thousands of dollars on
programs over the past 5 years - many of them very, very good.
However, they didn't give me the confirmation and direction that I
received during the coaching you gave me! I really appreciate it.
Even after the introductory call, I knew in my gut that this was
finally the help I needed." 
 
Melissa AuClair

&gt;&gt; Find out more about my coaching services...
http://www.asknickusborne.com/ 

===============================================

If you would prefer to read this article on the web, you can find
it here:
http://www.asknickusborne.com/failure-sucks.html


ARTICLE:  Failure isn't all it's cracked up to be. In fact, it
sucks.

As I browse my Twitter stream, I find a surprising number of tweets
which, in one way or another, praise the value of failing.

Many of them, I imagine, owe their heritage to this famous quote by
Napoleon Hill.

"Failure is nature's plan to prepare you for great
responsibilities."

Plus there are variations on the theme, like the suggestion that if
something doesn't kill you, it makes you stronger.

On top of that, there are tons of coaches, gurus and others who
praise the value of failure when it comes to trying to create new
stuff - new products, services and so on.

I get that. I really do. I understand the value of being courageous
and trying something scary. If and when you fail, you will
doubtless have learned some valuable lessons.

Indeed, some venture capitalists in the tech industry have gone so
far as to say they won't invest in anyone who hasn't failed yet.

But now let me add my own observation to this discussion.

Failure sucks.

Really, it does.

Over the last 30 years as a freelancer and all around solopreneur I
have tried many things. Some have worked really well, others have
been quiet failures.

The quiet failures have not been a problem. And yes, I learned a
lot from them.

But about 15 years ago I invested all my money, heart and soul into
a venture that meant a huge amount to me. And it failed, big time.

Failure on a grand scale may well be a learning experience, but it
also punishes you severely.

From the day I closed the doors on that business I was a nervous
wreck for about two years. A complete mess. My confidence was
crushed. My world had come to an end.

As for the financial side, I didn't go bankrupt, but it is only
now, 15 years later, that I am finally crawling out of the hole
financially.

So when I read people's tweets and see how happy and chipper people
are about leaping into failure, I feel like sitting them down for a
good talking to.

As for my coaching clients, while I may encourage bold ambitions,
and even plans which carry a fair amount of risk, I never ever
suggest there is a positive side to failure.

Yes there is a fine line between being too cautious and being too
bold.

If you are too cautious, you will never create anything worthwhile.

If you are too bold, you run the risk of losing everything.

My own inclination is and always has been to be bold and ambitious.
Mostly it works out well for me. Sometimes not so much.

But when you make your own plans, or listen to the advice of
friends or advisors, please discount any notion that failure is
somehow cool or romantic.

It isn't. Failure is painful. Failure sucks.


- - -

MidnightDonkey.com

If you want to create a new website or blog, but struggle with the
process of setting it all up - either because the tech side is
outside of your skill set, or you just don't have the time - check
out this service offered by my son Thomas, at 
http://www.midnightdonkey.com/ 

--- 

My products for writers and copywriters:

Ho to Make Money as a Social Media Expert
http://nickusborne.com/social-media-expert.htm

How to Write Your Own Money-Making Websites
http://www.writemoneymakingwebsites.com/ 

Copywriting 2.0 - Your Complete Guide to Writing Web Copy that
Converts
http://www.secretstoonlinecopywriting.com/ 

Writing Kick-Ass Website Sales Copy
http://www.wordtracker.com/offers/kickass-web-copy/ 

- - -

Articles from previous issues of this newsletter can be found here:
http://www.asknickusborne.com/articles.html   

Testimonials from former coaching clients are here:
http://www.asknickusborne.com/coaching-testimonials.html</description><pubDate>Wed, 04 May 2011 08:27:09 -0400</pubDate></item><item><title>AskNickUsborne Newsletter --  What you want, or what you need?</title><link>http://archive.aweber.com/asknickusborne/1sRak/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
March  2011                    Issue # 103
===============================================


Dear ,

You know how people tend to buy what they "want", instead of what
they "need"?

This is a strange little quirk of human behavior, and leads us to
buying lots of things we think we want, but don't really need.

These are the items you can find piled up in your basement or
attic, or on your hard drive in the form of PDFs etc.

As a author of various programs, I get to see this strange
phenomenon is action.

I have written four different programs...

- Copywriting 2.0

- How to Write Your Own Money Making Websites 

- Profitable Freelancing 

- And, How to Make Money as a Social Media Expert.

Of those four, people want just three of them.

Which one don't they want? They don't want Profitable Freelancing.

But here's the funny thing. It's the program they probably need the
most.

As a freelancer, it's great to build your knowledge and expertise.
But it isn't so good simply to become an information junkie.

To be successful - to make a good income and to enjoy your work -
you need to learn how to build a profitable freelance business.

Yes, being a freelancer is a business, albeit a very small one.

I certainly don't want to discourage people from buying any of my
other programs. They are all, I think, valuable and useful. Many
people have achieved huge success with them.

But I am constantly surprised by how few people get Profitable
Freelancing.

It's a shorter program than the others, but it is a distillation of
everything I teach as a coach. It's the best of the best I have to
offer.

The trouble is, few people buy it because they don't feel they want
it...and dismiss any sense that they might actually need it.

If you think you may be becoming a learning junkie, or an
information junkie, and now need to get focussed, and turn what you
have learned into a solid income...

Or if you simply want to transform the knowledge you have already
accumulated into the means to make some real money...

Profitable Freelancing is the program you need.

Or perhaps I should say, it's the program you "want". : )

You can learn more about Profitable Freelancing here...
http://www.awaionline.com/pro/profitablefreelancing/

Until next time.

Nick

Nick Usborne
www.AsknickUsborne.com</description><pubDate>Wed, 09 Mar 2011 08:16:09 -0500</pubDate></item><item><title>AskNickUsborne Newsletter:  New, low-cost discovery call</title><link>http://archive.aweber.com/asknickusborne/25TXd/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
Oct  2010                      Issue # 101
===============================================


Dear ,

As you may recall, a few weeks ago I offered a 30-minute, no-cost
coaching call to the first 10 people who emailed me after I
announced the offer.

Well, I got more responses than I bargained for, and tried to fit
everybody in, even if they weren't one of the first 10.

And I believe most of the callers felt they received good value for
the time they spent talking with me.

"With just 30 minutes of your time, I'm able to see a light in the
tunnel that gives me a focus to move forward. I used to be so
overwhelmed that I was at a stand still. Thank you so much, Nick.
Can't imagine what the rest of coaching can do for me! Yes, I'm
serious and hope to be able to work with you in near future."
Christy Tan

Today I have a similar offer for you.

It isn't exactly the same, because I have added a small charge for
the session. 

Just $29.95.

This discovery call option used to be priced at $92.50.

Why the big cut in price? Because I want to lower the barrier for
people who are interested in coaching, but want a few questions
answered before making the full commitment to a one-month or
three-month engagement.

I haven't made it free, because I just don't have the time to
handle the number of calls that came in after my free-call offer.

There is only a certain number of these discover calls I can
schedule each week, so if you want to talk with me about the future
of your own freelance business, and want to talk soon, please
contact me know.

You can email me at nickusborne@gmail.com right now. Or learn a
little more at http://www.asknickusborne.com/discovery-call.html

One more thing. This offer is open only to people who are
interested in coaching, and haven't had any kind of coaching call
with me before, including the free calls from my last offer.

Best wishes,

Nick

Nick Usborne
</description><pubDate>Fri, 15 Oct 2010 08:48:11 -0400</pubDate></item><item><title>AskNickUsborne Newsletter -  Profitable Freelancing</title><link>http://archive.aweber.com/asknickusborne/rX5O/t/AskNickUsborne_Newsletter_.htm</link><description>===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     An Occasional Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
July  2010                      Issue # 95
===============================================


Dear ,

If you are a freelancer, and are looking for ways to increase your
income, this message is for you...

Earlier this year I launched a program called Breakthrough
Freelance Success.

I am now re-launching that program under a new name - Profitable
Freelancing.

Why the re-launch?  Two reasons.

1. I didn't much like the original name of the program and wanted
to change it.

2. I wanted to bring the price down, by a lot. So I cut out the
group-coaching part of the package and am now selling just the
self-study program - at about half the price of the original
program + coaching.

Here's a peek at what it's all about...

Given the same levels of skills, and the same opportunities, no two
freelancers will make the same amount of money.

One of them will make more. Sometimes a lot more.

It doesn't mean he works harder, or for more hours.

It simply means that he or she is working smarter.

She is choosing more profitable clients, or more profitable
projects. She is making better use of her time and billing more
hours. She is building on her strengths, month by month. And she is
finding new ways to leverage her skills and knowledge to create new
sources of income.

If you want to be that kind of freelancer, and make a lot more
money without having to work any harder, check out Profitable
Freelancing.

- The price earlier this year was $497, for the program + group
coaching.

- The new price is $297 for the program.

- But if you order before July 29th (this Thursday), you'll save
$100 and pay only $197.

For the information you'll be getting, and the positive impact it
can have on your freelance business, that's a pretty good price.

Learn more and buy here...
http://www.awaionline.com/pro/profitablefreelancing/

Best wishes,

Nick

Nick Usborne

P.S. I'm selling off some of my domain names. Here is a list of
domains which are for sale - and suitable for freelancers,
copywriters and online marketers. 
http://www.nickusborne.com/domain-names.htm



</description><pubDate>Tue, 27 Jul 2010 06:53:06 -0400</pubDate></item><item><title>AskNickUsborne Newsletter   The fear of getting started</title><link>http://archive.aweber.com/asknickusborne/dG7K/t/AskNickUsborne_Newsletter_.htm</link><description>
===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     A Weekly Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
July  2010                      Issue # 94
===============================================


Dear ,

This issue's article may seem a little harsh. But it touches on an
important topic, particularly for freelancers who are just starting
out.

Bottom line - starting any kind of business is scary. Accept the
fear you feel, and work through it to the other side. I don't think
there is any way to create something new and worthwhile without
feeling scared during the early days.

In fact, if you don't feel any fear at all, you're probably not
reaching high enough. : )

Best wishes,

Nick

Nick Usborne

P.S. I'm selling off some of my domain names. Here is a list of
domains which are for sale - and suitable for freelancers,
copywriters and online marketers. 
http://www.nickusborne.com/domain-names.htm


===============================================

&gt;&gt; 63 Web content ideas now archived at Web Content Café.

If you write content for websites, or plan to, be sure to check out
my site, Web Content Café.

As of now, there are 63 ideas in the member area - and a new one is
added every day, five days a week.

Who are our members?

- Website managers working to inspire in-house writers, add value
to their websites and engage more prospects and customers.

- Freelancers wanting to add value to their relationships with
their clients, and build their expertise as web content writers.

- Writers of their own money-making websites, looking for content
ideas that will attract more search engines traffic, get more
social media exposure, engage more readers, and generate more
income.

Sign up now and you'll get instant access to all 63 archived ideas.

And, of course, you can unsubscribe at any time.

So if you were really bad, you could sign up for a month, read
through the archives of content ideas and articles, and then
unsubscribe before your next payment.

Of course, once you have subscribed, my job is to make you never
even think of unsubscribing. 

How can I do that? Quality content, of course.

** Sign up at Web Content Café...
http://www.webcontentcafe.com/become-a-member/

===============================================

If you would prefer to read this article on the web, you can find
it here:
http://www.asknickusborne.com/catch-a-break.html

ARTICLE:  I accept any kind of copywriting work right now. But it's
just temporary.

Sure it is.

Recently I have had a few coaching clients say something like this
to me:

"Nick, I get it about becoming a specialist in a freelance niche. I
know it makes sense and that I can make more money that way. But
that feels a little scary right now. So I think for the time being
I'll just accept any kind of freelance copywriting that comes my
way. Once I have a portfolio of projects, then I'll specialize."

OK.  But that kind of reminds me of those stories you see in the
movies, or read about in books...

Someone is eating in a restaurant in LA and is served by a good
looking young man or woman. A conversation starts and the young man
or woman says something like, "One day I'll be a movie star. This
job is just temporary. I'm doing this to make ends meet while I get
my name out there."

Well, we know how that story ends.

I'm not saying that things can't work out as planned, in either
scenario. But the odds are stacked against you.

Here's the thing...

In both cases the plan, such as it is, is self-defeating.

If we went back to speak to either person a few years later, we
would likely find them doing the same kind of work. And if we asked
them what happened, they might say something like, "I never caught
a break."  

Well, they didn't catch a break because they didn't put themselves
in a position to catch a break.

A growing portfolio of freelance work from a mish-mash of different
kinds of clients doesn't put you in a strong position to become a
specialist. Just as years of waiting tables doesn't put you in a
strong position to become a movie star.

It's not that I don't sympathise. I do.

But if you want to become a specialist in some area of freelance
copywriting, and earn a lot more than the generalists round you,
you have to put yourself in a position to make it happen.

This means finding the courage to jump in and get on the right
track from day one.

If you want to specialise in writing sales copy for the self-help
industry, start doing it from day one. Start with smaller clients
and work your way up.

If you want to specialize in writing e-newsletters for B2B
companies, focus just on that, starting now.

That's what I did when I decided to become an online copywriter
back in 1998. From January 1st that year I worked ONLY on online
copy. Easy for me? Not at all. I turned my back on a 6-figure
income as a direct mail copywriter and, during my first year
writing online copy, I grossed a total of $11,000. And I had four
kids at home at the time.

It wasn't easy at all.

But I wanted to become a specialist as an online copywriter.

So I put myself in a position to make it happen.

I didn't have to catch a break. I made my breaks.

Easy? No. But that's how success happens.

End of lecture. : )


- - -

MidnightDonkey.com

If you want to create a new website or blog, but struggle with the
process of setting it all up - either because the tech side is
outside of your skill set, or you just don't have the time - check
out this service offered by my son Thomas, at 
http://www.midnightdonkey.com/ 

--- 

My products for writers and copywriters:

How to Write Your Own Money-Making Websites
http://www.writemoneymakingwebsites.com/ 

Copywriting 2.0 - Your Complete Guide to Writing Web Copy that
Converts
http://www.secretstoonlinecopywriting.com/ 

Writing Kick-Ass Website Sales Copy
http://www.wordtracker.com/offers/kickass-web-copy/ 

- - -

Articles from previous issues of this newsletter can be found here:
http://www.asknickusborne.com/articles.html   

Testimonials from former coaching clients are here:
http://www.asknickusborne.com/coaching-testimonials.html 



</description><pubDate>Thu, 15 Jul 2010 07:13:13 -0400</pubDate></item><item><title>AskNickUsborne Newsletter   New coaching rate</title><link>http://archive.aweber.com/asknickusborne/1nblK/t/AskNickUsborne_Newsletter_.htm</link><description>
===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     A Weekly Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
July  2010                      Issue # 93
===============================================


Dear ,

This issue's article is about how we sometimes need to step outside
of our natural character to get things done. 

It's not like we have a team of people we work with, with everyone
having complementary strengths. At times we have to demonstrate
strengths in every area of our business. And we have to do it alone.

It's all explained in the article below.

And next...a few words about my coaching service.

As you may recall, back in May I offered a limited-time, discounted
price on both my one-month and three-month coaching options. A
couple of people immediately took me up on the offer.

And that got me thinking.

Long story short - I have now reduced my rates for an indefinite
period. My purpose is to price my coaching at a level that is
affordable to the people who want it most and, at the same time,
make sure I am making good use of my time for my own business.

Check out the new prices. This could be a great time to take the
plunge, at my new and lower rates.

http://www.asknickusborne.com/coaching-service.html

Does it make sense to get some coaching while you are launching or
growing your freelance business? Absolutely it does.

Read some testimonials from my past clients:

http://www.asknickusborne.com/coaching-testimonials.html

Best wishes,

Nick

Nick Usborne


===============================================

&gt;&gt; Praise for Nick Usborne's coaching service from Karon
Thackston...

"The suggestions you made were helpful and spurred ideas and
additional questions I hadn't thought of before (but should have!).
You've made the process I'm facing less cluttered and helped give
me what I needed to take the next steps. It's priceless to have a
trustworthy confidant to bounce ideas off of and glean experiences
from."

Karon Thackston

&gt;&gt; Find out more about my coaching services...
http://www.asknickusborne.com/ 

===============================================

If you would prefer to read this article on the web, you can find
it here:
http://www.asknickusborne.com/natural-character.html


ARTICLE:  As a freelancer, you sometimes need to step outside of
your natural character.

That headline is take from a book I just finished reading. Stone's
Fall, by Iain Pears. A great read.

I can't even remember which character spoke that line, or in what
context. But it stuck with me. Actually, I do recall something of
the context. It was about a moment in time when someone was faced
with a huge challenge, and had to act in a way that didn't come
naturally to him.

I thought of that line again this morning during a coaching call.
My client was also facing the need to step outside of his natural
character.

In fact, I think as freelancers we all need to do that from time to
time.

- We have to put on a mantle of confidence when, by nature, we are
feeling vulnerable.

- We have to be salespeople even if, by nature, we are not.

- We have to be self-disciplined when, by nature, we are anything
but.

And so on.

Of course, if you CAN'T express yourself confidently, CAN'T sell
and CAN'T be self-disciplined, that's a whole different matter.

But most of us can do these things when we have to. Even if it
takes us outside of our usual comfort zone.

This may sound obvious.

But our ability to step outside of our natural character, and do
what has to be done, is what separates low-earning freelancers from
high-earning freelancers.

The latter group, the people who make a big 6 figures, are the
people who consistently do what needs to be done, regardless of
whether it fits their natural character or not.

I know one such freelancer who, by nature, has such a low level of
self-discipline, he actually had to rent an office space down the
street from his home to force himself to work. He is now a huge
earner.

I know another freelance, a former coaching client, who is mortally
afraid of public speaking. But she does it, because that's what it
takes to make her particular business grow.

All too often freelancers say something like, "I know I should be
doing that, but it's just not in my character." Or, 'I'm just not
comfortable doing that."

Well, if you want to be a big earner, that's not good enough.

If you are truly committed to success, you sometimes need to step
outside of your natural character in order to make the big strides
forward.


- - -

MidnightDonkey.com

If you want to create a new website or blog, but struggle with the
process of setting it all up - either because the tech side is
outside of your skill set, or you just don't have the time - check
out this service offered by my son Thomas, at 
http://www.midnightdonkey.com/ 

--- 

My products for writers and copywriters:

How to Write Your Own Money-Making Websites
http://www.writemoneymakingwebsites.com/ 

Copywriting 2.0 - Your Complete Guide to Writing Web Copy that
Converts
http://www.secretstoonlinecopywriting.com/ 

Writing Kick-Ass Website Sales Copy
http://www.wordtracker.com/offers/kickass-web-copy/ 

- - -

Articles from previous issues of this newsletter can be found here:
http://www.asknickusborne.com/articles.html   

Testimonials from former coaching clients are here:
http://www.asknickusborne.com/coaching-testimonials.html 



</description><pubDate>Thu, 08 Jul 2010 07:11:24 -0400</pubDate></item><item><title>AskNickUsborne Newsletter   Working like crazy, but...</title><link>http://archive.aweber.com/asknickusborne/SEbD/t/AskNickUsborne_Newsletter_.htm</link><description>
===============================================

       &gt;&gt;&gt; AskNickUsborne.com Coaching &lt;&lt;&lt;

     A Weekly Newsletter about Building Your
    Freelance Writing or Copywriting Business
              www.AskNickUsborne.com

===============================================
May  2010                      Issue # 91
===============================================


Dear ,

It has been a few weeks but, as promised, this newsletter didn't
die. It has simply shifted into "occasional" mode.

Today's article focuses on how easy it is to damage your writing
productivity by trying to switch from one job to another too
frequently.

This is a hopelessly inefficient way to work.

As always, please share your thoughts after reading the article.

Best wishes,

Nick

Nick Usborne


===============================================

WEB CONTENT: 

&gt;&gt; If you write web content, or are thinking about making some
money as a web content writer, be sure to check out my new site...

http://www.WebContentCafe.com/

===============================================


ARTICLE:  I worked like crazy all day, but have no idea what I did.

That headline is a quote from a conversation I had with a coaching
client recently.

Her statement rings true in a way I think most of us can relate to.

We all have days when we seem to be working like crazy, but at the
end of the day have trouble describing precisely what it was we
achieved or produced.

When that happens, it is often because our workday was fragmented
into multiple pieces, each focused on a different project, or on
different aspects of the same project.

We don't really remember what we did, because our mind was being
wrenched from one direction to another, time and time again, hour
after hour.

This process of shifting your attention in multiple directions,
many times a day, is a hugely inefficient way of working.

Your brain cannot smoothly and efficiently shift from project to
project every few minutes.

Consciously, you think you can make frequent transitions from
project to project seamlessly.

Unconsciously, that isn't happening.

Here is an analogy for you. 

Imagine you are the master of ceremonies at a high school for an
evening show featuring two school bands. The first band finishes,
the curtain falls, and you step out to talk to the audience about
the next band. 

For you and the audience, the transition from one band to another
is no big deal.

But on stage, behind the curtain, there is a flurry of activity.
Equipment and instruments are being changed, the first band is
taking all of its stuff with them, the new band is taking position,
making sure they have everything they need, tuning their
instruments. Lighting is being adjusted. And so on.

When the curtain rises, the new band is smiling, as if the whole
transition were effortless.

But it wasn't.

It's the same when your mind tries to shift from one project to
another. 

Your brain has to put away all the information it was processing
for project number one, then gather together and organize
everything it needs to deal with project number two.

It's no wonder my client felt she had been busy, but didn't
remember what she did. 

She was trying to change bands three times an hour, all day long.

And she wonders why she didn't remember any of the music.

The bottom line is this. Organize your day to include as few
band-changes as possible.

Segment your day, and minimize the number of times everything has
to be changed behind the curtain.

That way, you'll get a great deal more done, and you'll actually
remember what the bands were playing.


NOTE: For the full story on maximizing your productivity, get a
copy of my guide, Writing Rituals.
http://www.WritingRituals.com/

If you write content for the web, you get a copy of Writing Rituals
free when you sign up for membership of WebContentCafe.com.
http://www.WebContentCafe.com/


&gt;&gt; Any Comments on this article? &gt;&gt; Feedback? &gt;&gt; Add them here:
http://www.asknickusborne.com/band-change.html

- - -

MidnightDonkey.com

If you want to create a new website or blog, but struggle with the
process of setting it all up - either because the tech side is
outside of your skill set, or you just don't have the time - check
out this service offered by my son Thomas, at 
http://www.midnightdonkey.com/ 

--- 

My products for writers and copywriters:

How to Write Your Own Money-Making Websites
http://www.writemoneymakingwebsites.com/ 

Copywriting 2.0 - Your Complete Guide to Writing Web Copy that
Converts
http://www.secretstoonlinecopywriting.com/ 

Writing Kick-Ass Website Sales Copy
http://www.wordtracker.com/offers/kickass-web-copy/ 

- - -

Articles from previous issues of this newsletter can be found here:
http://www.asknickusborne.com/articles.html   

Testimonials from former coaching clients are here:
http://www.asknickusborne.com/coaching-testimonials.html 



</description><pubDate>Thu, 27 May 2010 07:18:17 -0400</pubDate></item></channel></rss>