Job-Hunt Intelligence - Making a Great First Impression on Employers

Published: Tue, 09/27/16

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By Elizabeth Webster and Meghan McFee

A digital profile is the new first impression. Potential employers often see it before they meet you. Job seekers looking for temporary work may be surprised that just like their colleagues searching for permanent roles, their online presence is critical to their success.

Why? Your online presence not only shows a glimpse into your personality, but more importantly to potential employers, your digital profile offers insights into your accomplishments and – this one’s important – your judgement.

Since virtually anyone can access social media sites, or find their way around security settings, organizations want to make sure that potential employees can uphold the company’s image and reputation with their online presence.

Violating a company’s social media policy has cost people their jobs. It can also screen out potential employees from moving further in the hiring process. Because both of these actions could be discriminatory, many states have enacted laws and guidelines to protect job seekers and employees.

​​​​​​​​​​​​​​READ MORE​​​​​​​​​​​​​​​​​​​​​​​​​​​​ 

 

By Ed Han

The world's biggest professional networking site merits deliberation and thoughtfulness in order to achieve optimal results. LinkedIn deserves a strategic view.

Yes, LinkedIn is often used tactically, but it will be much more effective when you step back and look at it strategically. Think of this not as a "how to" so much as a "why". "Why" drives -- and ultimate determines -- the what, how, and when of everything.

And the "why" of LinkedIn for job seekers is driven by one thing...

Show Your Unique Value Proposition on LinkedIn

The job seeker must present a "unique professional value proposition."

​​​​​​​​​​​​​​READ MORE​​​​​​​​​​​​​​​​​​​​​

 

By Susan P. Joyce

According to a Microsoft reputation study, 70% of recruiters in the USA have rejected an applicant because of what they found online. The names were the same, and that was enough “proof.”

However, only 30% of job seekers worry about their online reputations.

Even though you may be leading a perfect blameless life, avoiding Facebook and other social media, and feel you have no reason to worry about what is online about you, you could well be wrong.

The actions of someone else – who has the same name you have – could be sabotaging your job search.

Recruiters who Google the name you put on their application or in your resume will be unaware that the “bad” person Google showed them is not you. Result: opportunity lost! Perhaps, many opportunities…

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Editor’s Choice

While LinkedIn's primary purpose may be professional networking, helping everyone make more connections so they can succeed at their current jobs and establish a solid presence for their careers, recruiters and employers love LinkedIn. Online job search expert Susan P. Joyce offers 5 very important benefits to job seekers when employers make the LinkedIn-resume comparison.
Online job search expert Susan P. Joyce maintains that LinkedIn is not optional for most professionals, of every age and in most every field. Fortunately, what is found on LinkedIn has excellent credibility with both recruters/employers and Google. So, when that employer is trying to validate the facts on your resume, they are most likely using LinkedIn to do it.
The Projects section is a powerful part of LinkedIn, impacting the site’s search algorithm. The Projects section can facilitate your findability as a candidate, especially when you add a substantial amount of keywords. LinkedIn expert Laura Smith Proulx describes how to leverage Projects in your LinkedIn Profile even for “unofficial” projects.
For much more about managing your personal online reputation – a new, but VERY essential skill, read the articles in this free guide to personal reputation management.

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