Job-Hunt Intelligence - 7 Elements of a Successful LinkedIn Profile

Published: Wed, 08/31/16

By Ed Han

The world's biggest professional networking site merits deliberation and thoughtfulness in order to achieve optimal results. LinkedIn deserves a strategic view.

Yes, LinkedIn is often used tactically, but it will be much more effective when you step back and look at it strategically. Think of this not as a "how to" so much as a "why". "Why" drives -- and ultimate determines -- the what, how, and when of everything.

And the "why" of LinkedIn for job seekers is driven by one thing...

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By Susan P. Joyce

While LinkedIn's primary purpose may be professional networking, helping everyone make more connections so they can succeed at their current jobs and establish a solid presence for their careers, recruiters and employers love LinkedIn.

The LinkedIn-Resume Connection – 5 Important Benefits to Job Seekers

One of the interesting things I've discovered in my discussions with job seekers and employers is that employers often compare the job seeker's resume and cover letter with the job seeker's LinkedIn Profile.

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By Laura Smith-Proulx

Seeking more ways to attract employer and professional interest on LinkedIn? Look beyond the commonly used areas of the site (such as Summary, Experience, or Education) and into the Projects section. The Projects section is a powerful part of LinkedIn, impacting the site’s search algorithm.

Projects do NOT have to represent formal initiatives from your work history.

The Projects section can facilitate your findability as a candidate, especially when you add a substantial amount of keywords.

How to Leverage the LinkedIn Projects Section

 

Editor’s Choice

​​​​​​​LinkedIn expert Laura Smith-Proulx describes how to make your LinkedIn Professional Headline bring you more visibility inside LinkedIn's search function ("searchability") and support your personal brand, both essential for more attention from recruiters as well as more visibility with potential network members and clients/customers.

Your LinkedIn Summary is truly a make or break section of your LinkedIn Profile. In this article, LinkedIn expert Laura Smith-Proulx shares the secrets to creating a Summary that will impress recruiters and potential employers.

Arnie Fertig, Job-Hunt's Social Media and Job Search Expert, shares the best ways to grow your LinkedIn network. The number of connections you have inside LinkedIn has a dramatic effect on how visible you are in LinkedIn's search results, so having a robust network makes you easier for recruiters and potential employers to find.

While many new grads don't have LinkedIn Profiles, LinkedIn expert Ed Han shares 5 important reasons they should join LinkedIn. Without LinkedIn, new grads will have a more challenging job search, but with a good LinkedIn Profile, that supports the contents of their resume, their job search will be easier.

People are often hesitant to expand their LinkedIn network beyond people they actually know, or, at least, have spoken with on the phone or exchanged email with. Limiting your LinkedIn network to those people is not necessarily smart or the best idea for networking and career advancement. In this post, Laura Smith-Proulx offers some words of advice.

Include in your LinkedIn Profile the versions of your keywords that employers prefer to use in their job descriptions because those terms are the terms they are most likely to use for a search of LinkedIn. Personal SEO expert Susan P. Joyce shows you how to use Indeed.com's JobTrends to analyze different versions of keywords so you can choose the best ones for you.
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