Facebook is most commonly known as the place to connect with friends, but don’t overlook the power of this network to build a personal professional brand. Every day recruiters and hiring managers are using social networking platforms such as Facebook, LinkedIn, Twitter, and Instagram to scope out candidates.
They may search by employer, keywords, geography, or some other combination of criteria. You probably spent time optimizing your LinkedIn profile. You can use many of the same strategies to enhance your Facebook profile. Done well, it can supplement or, done right, replace a copy of your resume in a recruiter's or hiring manager's hands. Creating Your New Facebook ResumeHere are some of the ways you can
optimize your personal Facebook profile for job search. If you are publicly job-hunting (vs. a "stealth job search"), you can increase the likelihood of your Facebook profile showing up in search results if you take some time to
review these options. READ MORE
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By Chris Russell Someone referred by a current employee is the person
most employers prefer to hire. Known as an "employee referral" these candidates typically become very good employees, known as a “good hire” in the recruiting world. Best for the employee is that they usually receive compensation, sometimes in the thousands of dollars, if a person they refer is hired and stays in the job, working successfully for at least 3 to 6 months. Even if you don't end up with a referral as the result of your contact, you may learn "insider information" about
specific employers and jobs as a result of reaching out to insiders for something that may be an informational interview. So, the result can be a better network, more information, and, possibly, a referral by an employee. All good! How do you connect with that "insider" if you don’t know one – or don’t think that you know one? Finding “Insiders” with FacebookIf you are looking to
find an insider at a company you want to work for, you can certainly use sites like LinkedIn.
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By Hannah
Morgan If you have a Facebook account and are actively job hunting, you may be wondering about using Facebook for your job search. This choice is one you want to educate yourself on. There are pros and cons. If you do decide to move forward using Facebook as a way to promote your professional qualifications, then you should know how recruiters use Facebook. Facebook is
the largest (1.8 billion members in January, 2017) and most used social network, where people spend more time than any other social network. According to a 2015 Pew Research study, 70% of Facebook users engage daily, versus only 13% of LinkedIn users. While
many job seekers consider LinkedIn to be the professional network and place to be, it isn’t the only social network recruiters will use. 55% of recruiters use Facebook to recruit, according to Jobvite’s 2015 Recruiter Nation study. READ MORE Editor’s Choice |
Recruiters and potential employers search Google for job candidates, and Google loves Twitter. So, by leveraging search engine optimization (SEO) techniques in Twitter, you can make it easier for them to find you -- not only in Twitter but also in Google and other search engines. Personal SEO expert Susan P. Joyce offers 10 tips to leverage Twitter to be easier to find. Few of us make it through our entire working lives without some period of unemployment. Consider yourself lucky if it’s never happened to you. But don’t think it never will. The best defense against the probable inevitability of unemployment? Assume that it may happen to you, and be prepared. Personal Branding expert
Meg Guiseppi shares how. The scammers of the world see job seekers as easy targets. Prove they are
wrong about you. Keep your shields up as you cruise the Internet and, even, as you open and read e-mail. Take this short 7-question quiz to see how scam and phish-proof you are. |
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