Hello!!! Welcome to this weeks newsletter. This is for all you group exercise instructors and personal trainers. I will continue to strive to provide great content and resources you. This newsletter will be led by you, so if you want something featured then please let me know.
Thanks for the positive feedback from last weeks newsletter :-) I am going to continue to provide for you what I think are valuable articles and tips that will help you, the group exercise instructor and personal training
Last weekend I was delivering the first Metabolic Group Exercise Course in Tring, Herfordshire. It was an awesome session with some great and eager instructors. The Metabolic Effect Family is growing and I am happy about that. In fact Dr Jade Teta is coming over to the UK in April to launch the ME outdoor group exercise course and also his nutrition course. I will let you know more details when I have it.
In this issue . . .
I reveal some killer tips that you can use to cope with competition, that may threaten your classes, and ultimately your business
Fitness tax guru Chris Tuck offers some timely advice on how you can stay one step ahead of the tax man, and save yourself lots of money :-)
Master trainer Zita Alves introduces us to the world of suspension training and in particular the Z Trainer, together with a take away routine that you can use :-)
Finally Dr Jade Teta reveals the concept of nutrient combining for fat loss. Very interesting indeed
I hope you enjoy this issue of Fitness Training Downloads Newsletter.
Linx
"Always give without remembering and always receive without forgetting"
During the Metabolic Effect Course last week, an instructor came up to me and asked me how to market herself when another instructor with similar services was doing more or less the same thing. As someone who has had someone that was supposed to be working for me set up a class 10 minutes away from me (yes really!), I have decided to give some insights into how I am dealing with the situation;
1. Avoid a Competitor's Strength and Exploit His Weakness
When a
competitor is known for one thing, you have to be known for something else.
Quite often, a competitor's built-in weakness is the something else that you
can exploit.
For example although this person is well known in the area,
luckily for me due to my experience, I have a lot of connections that I can
draw on to create joint venture partners locally, this has led me to get other
people to promote my classes, instead of just me. Maybe you can identify the main players in
your town and get them to promote your sessions and services for you.
Also my knowledge and is another strength, especially having
completed the Metabolic Effect Nutrition program. This has led me to provide a more rounded
service to my clients in terms of being a fat loss coach and not just someone
that teaches class. See how you can raise
your game and add value to the service that you offer
2. Always Be a Little Bit Paranoid About Competition
We're living in
a world where everyone is after everyone's business. I have realised this from
a local business perspective and also during my presenting years. This is natural and unfortunately to be
expected. You must be constantly gathering information on what your competitors
are planning. You must know their businesses, service, price points, in fact
everything, to then work out what you can do better. For example I know from the people that do my
class, how many classes my "competitor" is teaching, his price point, and what he is
offering for that. This has made me
raise my game and increase the value of my service so that it kicks butt
Never
underestimate your competitors. In fact, you're safer if you overestimate them.
3. Avoid competition
It might sound unusual advice but if possible try to avoid
competitive situations. I am always amazed how many people in business simply
follow the crowd. The point is if you follow the crowd, that is where you will
remain (one of the crowd!).
4. Do
your own thing
Create your own niche, your own brand. It's a massive mistake to
copy someone who is already successful in your field - you risk being an
inferior copy. Don't assume for example because their style of website or way
of working appears to have worked for them, it will work for you. For all you
know it might not even be working for them any more (your competitors are hardly
likely to blog how work's dried up lately.) Instead of trying to be better by
doing the same, concentrate on developing your own style, unique identity and
personality.
The Tax Man Is Coming To Get You....... Be Prepared! By Chris Tuck!
***WARNING*** Tax Amnesty Launched For Instructors
Are you a PT/Fitness Instructor/Zumba Instructor or all 3?
You have until the 31/3/2012 to declare any extra income you have earned up to April 2010!
HMRC have launched a 'Tax Catch Up Plan' which allows Iyou to declare any income that you have not already declared. Undeclared income means that you have not paid tax on it.
Have you trained as a Zumba Instructor as a secondary job? Have you been earning money that you have not declared?
Well you now have until the end of March to declare any outstanding tax liabilities up to 5/4/2010 and pay what you owe.
HMRC have said that those who come forward ahead of the deadline would receive the "best possible" terms, which is "unlikely" to amount to more than a fifth of any outstanding tax debts.
If you do not come forward by 31/3/2012 then you will incur much higher penalties and criminal proceedings could be pursued.
So if you offer private tuition and or coaching this is a window of opportunity to put your tax affairs in order by making a full disclosure and benefit from the best possible terms.
I love to do bodyweight exercises but there comes a time when you know
that something is missing - the pulls.
There are not many people, especially women, who can just hop up onto a
bar and bang out a set of pull ups, particularly if they are overweight.
It can be really hard to achieve muscle balance without using any gym
equipment/dumbells etc as pulling movements using the lats, rhomboids,
trapezius and biceps cannot always be
overloaded enough by gravity alone - they need an external force. How many
people do you see who have internally rotated shoulders and an overdeveloped
chest. Not only from a postural point of view but also from a sports specific
standpoint should we be looking at working the back musculature in equal
measure. Given where the lats insert, isolated lat exercises or overtrained lat
muscles can exacerbate this internal rotation which is why "rowing" movements
are so beneficial in order to hit the rhomboids,mid/lower traps, serratus and
posterior deltoids.
By using a suspension trainer you are able to do both horizontal and
vertical pulling movements to target different muscles and the great thing is
that by tiny adjustments in hand, elbow or body position you are able to hit
the whole back from every angle.
Be sure to set the scapula, shoulders down away from ears, neck long
for every movement. Some great exercises
to try include:
REVERSE FLYES
Start
Arms out in
"T" Position in line with shoulders
Hands facing
forward
Standing
almost upright Movement
Lean back as arms come forward in front of chest,
hands facing each other
Lift arms back to start position keeping arms
slightly bent, leading with top of hand
Once the exerciser has mastered
the basic movements with good form they can work on some great
combinations such as the following:
Low and high row combi
Low row, reverse flye combi
High row to Y raise combi
One of my favourite combinations is :-Y raise, high row, low row to bicep curl. Perform 1 rep of each
after the other in a continuous movement aiming for approx 5 reps in total, or
more reps depending on the foot positioning. The advantage of suspension
training is that during a set if form deteriorates the feet can be very
slightly moved to make the exercise easier and maintain the time under tension.
------------------------------------------------------------------------------------------ Zita Alves has been a Personal Trainer for 13 years after a career
change in 1998. As a non-exercising, overweight asthmatic she has found her
true passion in helping others. In 2009 Zita set up Zest Bootcamp in Somerset,
UK which currently runs 15 classes a week. In 2010 she launched the Ztrainer
Suspension Fitness Training System which already has customers around the world
and is being used by some of the UK's leading Fitness Professionals.
This question is related to nutrient combing for effective fat loss;
Hello. What are your food combing principles? Why do they work? Ive started having fruit smoothies for breakfast and putting coconut oil with it, are fats and carbs a bad combo?
ps do you suggest inc hemp seeds into your diet?
Thanks!
Jades Answer
We would not give up on your
fat....and you are not wrong about fat lowering the glycemic index of a
meal.........what people dont quite remember is that you still have to
deal with the end result of the meal..........there is an argument to
be made that adding fat to carbs....especially simple carbs is better
than having them by themselves...........We would say the following a)
Stay away from simple carbs to begin with B) always chose fat over carbs
when you have a choice C) Adding fat to carbs may slow things down, and
may be a little better than the carb itself especially if you are
insulin resitant or diabetic........ but is not ideal and is going to
assure that meal is stored as fat D) Adding fat to high fiber or protein
foods is different.........celery with peanut butter on it or a steak
with avocado are not really what we are referring to here
The Benefits Of Joining My Fitness Training Academy
**Instant access to all Aerobic, Step, Conditioning and Mind Body Special offers that are available from my site.
**Masterclass videos and ideas from World renowned International Fitness **Presenters from in aerobics, step, conditioning and mind body
**4 free coaching calls with me to talk through your fitness business.
**Exclusive rights to use my Fat Loss Business Pack to sell as your own and keep all the profits.
**Access to mp3 interviews with fitness industry experts on topics such as fat loss, fitness studio secrets, becoming a fitness local celebrity and loads more.
**Access to video webinar recordings on a variety of fitness choreography and business building topics
NOTE: If URLs do not appear as live links in your e-mail program, please cut and paste the full URL into the location or address field of your browser.
Disclaimer: Fitness Training Downloads, only recommends products that I've either personally checked out ourselves, or that come from people I know and trust.
Nothing in this e-mail should be considered personalized Financial Advice.