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For IOP Insider Tip- Short Tips to Success Sent Tuesday, August 18, 2009 View as html
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In This Issue:
 
-Link to our Twitter tweets
-Tip of the Week
-Have a topic idea? Let us know 
-1 new member article

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Since Karl and I use Twitter to "tweet" about valuable ideas or
tips that either we've come across on the Internet or have
developed on our own, we realized that we should be sharing these
things with you.

So, beginning with this newsletter, we've added a link to all of
our Tweets . This link will take to you to our #iopnews Twitter
page. If you'd like to see our individual pages, just go to
 or  


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Tip of the Week

Short Tips to Success

This week's tip gives you a couple options for shortening links and
determining how successful those links are in helping you get the
word out about your website or business. But first...

Link Twitter to Facebook (so your Twitter posts will go to Facebook
as well)

First of all, from our earlier Tips and articles you should know
that we highly recommend posting messages (tweets) on Twitter. 

Also, if you link these tweets to your Facebook account (which we
also highly recommend) then you get twice the "bang for the buck"
from your tweets, since every tweet will also be posted on Facebook
as well.

How? - In Facebook, click on "Applications" (lower left part of the
screen) >  Then click "Browse More Applications" > key-in "twitter"
(no quotes) in the search box > choose"Twitter by Twitter" > Add
Twitter to your page

Now that Twitter's linked to your Facebook account you can easily
post to Twitter and Facebook simultaneously.

* * * * *

How to Shorten Website Links in your Twitter posts and get
Statistics as well

Now for the "power tip": When shortening the web addresses (links)
you use in Twitter tweets you can also view statistics to see how
many people clicked on your links.

There are two powerful and different ways to do this:

1) Bit.ly: By registering and logging into a free account at
Bit.ly. 

2) Su.pr: By registering for no-fee Stumbleupon.com (social
bookmarking site) account and then logging into a no-charge Su.pr
account. 

The strategy for both of these is the same: Shorten the URL (web
address) then write the text of your tweet in front of it.

Example:

Shortened link:


Su.pr post:
2009 Dig Report: Social network, micro/blogging skills 3 most
important social media comm skills for job seekers 2 have: 


Image of screen shot of Su.pr example post


Karl's still testing these, but so far has positive feelings about
both services which shorten URLs (web addresses) and automatically
post to your Twitter account (and to Facebook as well, since your
Twitter account can be linked to your Facebook account, as
mentioned above).

However Su.pr has the added "zing" with its claim that your site
can attract "More Traffic: Su.pr is the only URL shortener that
also helps your content get discovered! Every Su.pr URL exposes
your content to StumbleUpon's nearly 8 million users!"

The other major difference is that the shortened links from Bit.ly
go directly to the original web pages when clicked and the Su.pr
links take you to an Su.pr page showing the desired web page
(within the Su.pr page/site).  Only time will tell which
method/site users prefer.

You can use many other URL shortening services, but these give you
feedback on how many people are clicking on your links, so it's a
view into how many people are seeing/reading/acting-on your tweets.

Try either/both and see what you think, then let us know by
commenting at the link below.

* * * * *

YouTube Video of Shortening Links for Twitter using SnipURL -
another shortening service
- Why short links are important: Twitter messages are limited to
140 characters. 

* * * * *

IOP Tweets of the Week 

~~~~

Have a Topic Idea?

The primary reason that Karl and I have put together our website is
to help you make more money. We know the things that you need to
know, but we also want to hear about the topics that are of special
importance to you.

Email me with your topic ideas at:

rick@increaseonlineprofits.com

~~~~

1 New Member Article

Do You Need Mulitple Payment Choices on Your Website?-  When it
comes time for your visitor to make his purchase and check out, how
many payment choices does your website offer? If you only offer
payment by credit card, you may be losing sales...Login to read
more 



~~~~

Recent Blog Posts

Free vs. Value- To Abridge or Unabridge- That is the Question


The Power of Names 

How to Turn Handwritten Notes into a Treasure Trove of Knowledge
Using Evernote Tool 

Isn't Transparency Just Another Word for Confidence? 




Best Wishes,
 

Rick Henkin and Karl Kasca
 

IncreaseOnlineProfits.com 
Attract More Visitors. Create More Customers.

 
Please visit our blogs at:

AttractMoreVisitorsblog.com
CreateMoreCustomersblog.com

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