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In This Issue:
 
-IncreaseOnlineProfits YouTube channel
-Tip of the Week
-Have a topic idea? Let us know 
-2 new member articles

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Karl and I have recently uploaded 6 of our sample videos to
YouTube. We've created our own channel which is something that you
can do as well. 
 
Just do a search on YouTube.com for IncreaseOnlineprofit (w/o the
"s" - YouTube only allows so many characters).
 
If you do create videos for your business, one of the primary
benefits of having your own channel is that viewers can subscribe
to your channel and you can then build a rapport with those
subscribers.
 
And it certainly doesn't hurt that YouTube videos are given a
priority in Google's PageRanking, since it owns YouTube.


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Tip of the Week

*Must Have* Twitter Tips - Whether you use Twitter or not 

There's been a lot of talk about Twitter lately, whether it's the
situation in Iran, Paula Abdul resigning from American Idol, Ashton
Kutcher and his millionth follwer, etc.  Clearly something's going
on in our business, social, and political culture.  

First, if you don't think Twitter has something to offer for your
Business or site, see our sample article/video:
Twitter: Overview and What it is 

* * * * * 

Here are some quick tips and things you can try which will give you
a feel of "the power of Twitter" and perhaps how to use it more
powerfully:

* * * * * 

First: How to keep up with Rick and Karl (or anyone else) on
Twitter:

- Why would you want to: 
--> For lots of quick little bits of info which we don't always
include in our IOPnews eNewsletter, or our articles/videos, or our
blogs.

1) Search "Search.Twitter.com" for #iopnews.
    - "#iopnews" is our hash tag, so you can easily find our news
on Twitter.
    - Members can find more info on this in our article: 
      Twitter -- The Power of Hashtags (#) in Twitter 


2) Or use Tweetchat.com for #iopnews.


3) But for all of our business and personal tweets (Twitter posts)
see our Twitter accounts:
    - Rick Henkin on Twitter 
    - Karl Kasca on Twitter 

* * * * * 

World: What are people saying around the World "real time" in
Twitter?
- See Twittervision. 

* * * * * 

Trends: What's Trending on Twitter? (try yourself, your company,
your site, your industry, ...)
- See Tweetscan.com (and see the "cloud" beneath the search box)

- See Twitterfall.com (click on a trend on left...and see what
happens)
- See TweetGrid.com - Try the example, or various "Grids" and
key-in what interests you. 

* * * * * 

Fame: How famous are you (in Twitter)?
- Do you have a "Verified Account" in Twitter? (Ashton Kutche does: 

   (--> Link for Rick: http://twitter.com/help/verified)
- See the "feedback form" at the link above to request one for your
business (or you, if you're famous!). 
- And no, Karl doesn't have one yet, even though he was listed as
#7 on the "Twitter's Top 50 Business Entrepreneur New Social Media
Experts Award Winners" list. 

* * * * * 

Replying or Mentioning Others in Twitter:
- Quick Tip: If you are replying to someone else, or citing someone
in a Twitter post:

- Remember to use the @ (at sign) and their TwitterName (no
spaces):
  - Right: "@KarlKasca" or "@karlkasca"  (no quotes)
  - *Not*: "@Karl Kasca" or "@karl kasca"

- Reason: putting the @ together with the twittername:
  1)  Makes the link active in Twitter so the person will see the
reply (in Twitter), or 
  2)  Alerts them to your mention (if they use an alert like:
TweetBeep.com).

- For more on @Replies in Twitter, members can see our article: 
  How to Write Replies to Twitter Tweets 

* * * * * 

For More articles/videos on Twitter (for members, unless otherwise
noted):

Quickest Ways to Attract Visitors to your Website


Twitter: Overview and What it is (Sample article/video)


How to Get Started and Send a Tweet in Twitter


How to Set-up a Twitter Account with a Killer Profile


Twitter: How to Write Valuable Tweets in Twitter


How to Write Replies to Twitter Tweets


Twitter -- The Power of Hashtags (#) in Twitter

Twitter: How to Send Direct Messages (DMs) in Twitter


List Building Part 5: Social Media, Twitter, Facebook, LinkedIn and
blogs 

* * * * * 
Questions about any of this?  Members can ask us questions in IOP's
Discussion Forum.
 
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Have a Topic Idea?

The primary reason that Karl and I have put together our website is
to help you make more money. We know the things that you need to
know, but we also want to hear about the topics that are of special
importance to you.

Email me with your topic ideas at:

rick@increaseonlineprofits.com

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2 New Member Articles

Answering Your Visitor's "What's In It For Me (WIIFM)" Question:
Part 2- Emphasizing Benefits Over Features-  In Part 1 of this 2
part series we discussed how to find the answer to your visitor's
question- "What's in it for me?" Now that you know that answer,
we'll discuss how to and how not to communicate that answer to
them...Login to read more 

Using the Google Search-based Keyword Tool to Optimize Your
Website- Here's a powerful way to use the Google Search-based
Keyword Tool to optimize your website. This method will easily show
you which keywords are best for your site...Login to read more


~~~~

Recent Blog Posts

Free vs. Value- To Abridge or Unabridge- That is the Question


The Power of Names 

How to Turn Handwritten Notes into a Treasure Trove of Knowledge
Using Evernote Tool 

Isn't Transparency Just Another Word for Confidence? 




Best Wishes,
 

Rick Henkin and Karl Kasca
 

IncreaseOnlineProfits.com 
Attract More Visitors. Create More Customers.

 
Please visit our blogs at:

AttractMoreVisitorsblog.com
CreateMoreCustomersblog.com

Contact us 

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