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January, 2012
- What's the 'Underground'? Sent Wednesday, January 4, 2012 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to whitelist news@jimlillig.com to ensure you always receive the most recent edition. Expanding Your Business Mind - Underground 8 Underground 8. Your business needs what these under-the-radar speakers […]
July, 2011
- Cover Your ASSets How Data Breach WILL Affect Your Business Sent Monday, July 25, 2011 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to "whitelist" news@jimlillig.com to ensure you always receive the most recent edition. Cover Your ASSets How Data Breach WILL Affect Your Business Covering your data assets removes a large risk to […]
April, 2011
- MobiRescue Saves Cart Abandons With Text 833% ROI Sent Thursday, April 21, 2011 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to whitelistnews@jimlillig.com to ensure you always receive the most recent edition. MobiRescue Saves Cart Abandons With Text - 833% ROI Mobile is saving online, especially when 71% of carts get […]
March, 2011
- SMS Mobile Marketing Has its Legal Risks Sent Thursday, March 17, 2011 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to whitelistnews@jimlillig.com to ensure you always receive the most recent edition. SMS Mobile Marketing Has Its Legal Risks For over a year now I have been immersing myself in mobile marketing. And […]
January, 2011
- Privacy Bill Of Rights - Are Two Agencies Better than One? Sent Thursday, January 27, 2011 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to whitelistnews@jimlillig.com to ensure you always receive the most recent edition. Privacy Bill Of Rights - Are Two Agencies Better than One? Online Privacy is a hot button issue, and now the US […]
- An App with No WAP Is Crap Sent Tuesday, January 18, 2011 Cost Per Action Networks are one of the most profitable channels for Advertisers, Publishers and of course CPA Networks. The CPA Guy's Marketing Trends Newsletter is your source for the latest happenings in and around the Performance Marketing industry. Make sure to whitelistnews@jimlillig.com to ensure you always receive the most recent edition. An App with No WAP Is Crap Mobile Marketers don't make the mistake of getting app blind. January 18, 2011 - It's true. […]
December, 2010
- My New Gig New Predictions for Performance Marketing Sent Friday, December 10, 2010 If you read my last blog post then you already know that I have landed at Wheaten and Wheaten, a Chicago based full service digital ad agency and CPA Network. If you read it then you also know why I think 2011 is going to be the year Performance Marketing comes out of the closet to assume it's rightful spot as the third (and most important) channel open to brands and advertisers. Having spent the better part of this year growing OfferMobi into the largest all mobile CPA […]
November, 2010
- How To Be Internet Marketings Biggest Loser Sent Tuesday, November 23, 2010 Turkey day is only 48 hours away. You are used to getting emails from me that focus on Internet Marketing and how you can capitalize on it. But today I want to break from that for a minute and help you with your waistline. I have lost 40 lbs or more in the last couple of years and I know how hard the Holidays can be. What with the figgy pudding and the endless variations on turkey leftovers, our belts all can use another notch. But there are a few simple rules you can follow […]
- Holiday Marketing With SMS Text Messages - There Is Still Time Sent Thursday, November 18, 2010 Santa's sleigh will be filled with smartphones this year, which is good news if you are an advertiser or an affiliate. Mobile marketing is well on its way to becoming the preferred channel for many US consumers to connect with brands. Those that get in early will have the advantage. Until recently I was the VP Business Development for the largest performance based mobile ad network in the US, and as such I have been able to chart the meteoric rise in interest in mobile […]
- RE: A Conference that doesn't suck...We Make Sexy Time - No? Sent Monday, November 15, 2010 Hey there, OK, they tell me that email works better when you have a bonus. Here's your bonus, 10Gb of storage free. No strings. (Not an aff link either) http://www.humyo.com/ OK, there's your stinking freebie (there's another one below as well). Now read what I have to tell you about Yanik "I Secretly Wear Borat Swimsuit Under My Clothes" Silver. Verrrrry Niiiiice. (On Halloween, Yanik never breaks character. As Borat at a neighborhood Halloween Party in a […]