Pharos Alliance, Inc.
Return to Archive
Browse By Month

Like This?
Subscribe by email:

Executive Insight Tip of the Week, August 20, 2009 Sent Thursday, August 20, 2009 View as plaintext
  
Executive Insight
Tip of the Week
   
  
Hi !
 
Welcome to this week's issue of Executive Insight.
 
Lazy Days of Summer
 
This August reminds me of Nat King Cole's classic song, "Those Lazy, Hazy, Crazy Days of Summer." It seems like so many people are kicking back and being lazy because business is slow.
 
I'm all in favor of taking some time off, but not while you're in the office.
 
Glen Boehmer, president of Sentinel Printing Company, has at least a dozen things that he recommends doing during quieter periods. Here are three that anyone can adapt easily.
  • Clean up your database. Your list is one of the most important assets in your business. If it's cluttered, outdated, or incomplete, you can't use it to market your services. Bring in an intern or your unemployed teenager to do the data entry and address checking.
  • Get on the phone. Of course, updating your database provides the perfect reason to call past clients. I know this seems obvious, but too many people focus on email rather than voice. A conversation is different than correspondence.
  • Be opportunistic. Evaluate new business opportunities that can enhance your core business. There are windows of opportunity everywhere; we just need to know what we're looking for. A line extension or a strategic alliance may provide your company with just the positioning that will make a difference between plodding or blasting through the recession.
If the next couple of weeks before Labor Day seem like they will be slow, take one or more of Glen's great ideas and implement.
 
And remember, it doesn't have to be perfect. Don't be lazy - do something!
 
Have a great week!
 
 
Copyright 2009 Lisa M. Aldisert
 
 
Lisa Aldisert is the president of Pharos Alliance, Inc., a management consulting firm that works with organizations in the areas of strategy, business development, and organizational/leadership development. Give us a call at 212-332-3241 to see how we can help you create strategies that make sense for your organization, and result in increased revenue and profitability. 
 
 
 
Issue #21, August 20, 2009
 
ISSN 1947-2889
 
Our goal is to provide you with timely tips so that you can more effectively run your business. We know you have a ton of mail in your inbox, so we're committed to brevity and practicality.
 
 
Leadership and the
Bottom Line
Make your employees into stars. Give them the resources they need to shine, internally and externally. 
 
 
Personal Power
Dehydration saps your energy. Drink plenty of water during these hot mid-summer days to give you that extra oomph. 
 
 
Trend Watch
Dog lovers will get a woof out of this: The New York Times reports that dogs have become important members of affluent Indian families, with male dogs in big demand as mates. 
 
 
 
 
Editor
Julia E. Rosenbaum
 
 
You are receiving this message because on , you subscribed for our e-zine on our website.
 
If you'd like to cancel your subscription, or need to change your information, please click on the link at the bottom of the page.
 
Think a friend might be interested in subscribing? Feel free to forward this message, or send them to sign up here.
 
 
Links
Lisa's Blog 
Executive Insight Archive 
Unsubscribe
Resources    
Add Us To Your Address Book
To help ensure that you receive all email messages consistently in your inbox with images displayed, please add our address to your address book or contacts list.
 
Have Any Questions?
Feel free to hit the reply button to any of the messages you receive.
 
Have A Topic Idea?
We'd love to hear it! Just reply any time and let us know what topics you'd like to know more about. 
 
You are subscribed as
 

Powered by AWeber Email Marketing