Executive Insight Tip of the Week, April 23, 2009
Sent Thursday, April 23, 2009
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Executive Insight
Tip of the Week
Issue #4, April 23, 2009
ISSN 1947-2889
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Hi !
Welcome to this week's issue of Executive Insight.
Thanks to those of you who offered tips about adjusting to
progressive lenses after last week's issue. I appreciate the
guidance!
What are you working on? I'd like to hear about your projects -
both successes and challenges - so feel free to drop me an email.
Break Away from Fear-Based Decisions
A handful of practice professionals recently told me that they're
taking on anything for new business because they fear that they'll
have nothing if they say no.
Not only is this fear-based decision making, but it's indicative of
scarcity mentality. Of course, it's understandable to worry about
having enough business during difficult economic times. But when
you take on work that demoralizes you before you even begin, you
can almost assure a negative outcome.
This is primarily about attitude. If you focus on "lack," it's
harder to see opportunity. When you think "have to" instead of
"choose to," you limit your creativity. When you think it's better
to experience busyness, you limit the growth of your business.
When you or your people face decisions like this, consider the
following:
- How does this contribute to your/your firm's body of work? Simple
math can provide insight: does this add or detract from what you
do.
- What is the opportunity cost? When you commit to one activity,
you give up whatever else you could be doing during that time.
- How can you leverage this? For example, you may opt for a lower
fee engagement because of the exposure you'll get for future
opportunities. Or, you could learn something that will help you at
a later time.
- Does this give you additional credentials? Taking on this job
will help you break into new territory.
- Will this use up "unsold inventory"? This can be tricky, but
there are times when you can take on a very short term project
because you have available, underutilized resources. If this is the
case, assign the work, do it quickly and move on.
I understand that these aren't easy decisions to make when business
is slow. I do know, however, that if you step back and thoughtfully
answer these questions, your decisions will be more objective.
After your analysis, you may still decide to work with that client,
start that project, or craft that proposal - just make sure you're
doing it for the right reasons.
Feel free to email me any tips that have worked for you.
Have a great week!
Lisa
© 2009 Lisa M. Aldisert
Lisa Aldisert is the president of Pharos Alliance, Inc., a
management consulting firm that works with organizations in the
areas of strategy, business development, and
organizational/leadership development. Give us a call at
212-332-3241 to see how we can help you create strategies that make
sense for your organization, and result in increased revenue and
profitability.
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Leadership and the Bottom Line:
Do you avoid conflict? You may be doing a disservice to your people
by only telling them the positives, and avoiding the negatives.
Personal Power:
Are you addicted to the Internet? Take this short quiz to see how
being glued to the web may be adding to your stress.
Take the quiz here: http://tinyurl.com/dez9rz
Trend Watch:
Do you have "green" on your mind? This week's New Scientist
profiles a company that zaps household waste into energy.
Read the article here: http://tinyurl.com/cmueto
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