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[SWW Wendy Moore] Social Media: Are You Wasting Your Time? Plus How to Write Blogs that Drive Traffic Sent Sunday, March 28, 2010
www.savvywebwomen.com
March 2010

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Are you Struggling to keep up with Social Media?
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Wendy's Week
This week I headed out and took my mum to see the musical CATS, which is playing for a limited season here in Melbourne.  I missed it first time around, so it was a nice day out away from the office.

Are you using Your Social Media Profiles Effectively?
There's no escaping it - Social Media (Facebook, Twitter, LinkedIn, etc) is here to stay.  Just take a look at how mainstream advertising is changing to include a company's Facebook page or Twitter profile in their marketing blurb.  Are you keeping up?

In our recent survey, an astounding 80%+ of you said you struggled to keep your social media profiles current. That's huge!  We also understand the massive TO DO list every business owner struggles with each day.  

It is SO important to have an up to date profile across your social media - it makes you look professional, it gets your brand out there and it is one of the building blocks to establishing you as an expert in your business niche.  And, we're here to help you.

Announcing... Savvy Social Media Services
Our first offering: Social Media Starter Kits - take a look here for all the details.  We will work with you to ensure your Facebook, Twitter and LinkedIn Profiles look professional, showcase your business brand and drive valuable traffic back to your website.  You'll find all the details on how to get started here.

I personally have received so many business opportunities and valuable website traffic using this one simple strategy alone.  So we decided to make it really easy for you too and do it for you.  That's right - we do it for you!  One less thing on tomorrow's TO DO List!  Find out how we can help you here.

Our second offering: Savvy Link Building Pack - take a look here for all the details.  
One of the easiest ways to drive traffic to your website is to share your website URL strategically in front of your target market.  Once again, we're making it easy and doing it for you so you can concentrate on what you are good at - your business.  You'll find all the details on how to get started here.



Upcoming Snapshot Events
We've added a 3rd Snapshot topic to the mix - Using Traditional Media to Build Your List.  Here are our upcoming dates and cities.  More details and you can book here.  

Gold Coast, QLD -- Tuesday, April 6; Sessions at 12 noon; 3pm; 6pm
Melbourne, VIC -- Tuesday, April 13;
Sessions at 12 noon; 3pm; 6pm
Perth, WA -- Wednesday & Thursday, May 19-20; Sessions at 12 noon; 3pm; 6pm

Until next week, happy surfing!
Wendy Moore

"Showing You How to Build a Customer List and Get Clients"

PS: Help women in Latin America build their livelihoods by supporting Pro Mujer

Follow me on Twitter YouTube    LinkedIn     Find me on Facebook

Are you a Savvy Web Women fan yet? Become a Facebook fan today by clicking here.

Web Secret Success Club fan page!


Events & Teleseminars

Savvy SnapShot Events
For Cities, Dates & Times go to www.webevent.com.au

The_Millionaire_AffairArticle Marketing Made Easy
March Club Teleseminar - Register here
28 March (USA / UK); 29 March (Australia)

Article Marketing is a simple, effective way to build your customer list.  Join Wendy Moore as she shares step by step what to do and what to avoid.

Wendy Moore

How to Turbo Boost your List Building with Webinars and Teleseminars
March F.ree Monthly Webinar -  Register here
29 March (USA / UK); 30 March (Australia)

Join Wendy Moore as she shares why teleseminars and webinars are excellent list building tools.

You can secure your spot by registering here.

Missed last month?  
February Webinar - How to Create Amazing Fan Pages
Take a look here to secure your copy. Dainaz's powerpoint included as a special bonus!




Wendy Recommends

Social Media Starter Kits
We will work with you to ensure your Facebook, Twitter and LinkedIn Profiles look professional, showcase your business brand and drive valuable traffic back to your website.  You'll find all the details on how to get started here.

I personally have received so many business opportunities and valuable website traffic using this one simple strategy alone.  

So we decided to make it really easy for you too and do it for you.  That's right - we do it for you!  One less thing on tomorrow's TO DO List!  Find out how we can help you here.



Savvy Link Building Pack
One of the easiest ways to drive traffic to your website is to share your website URL strategically in front of your target market.  Once again, we're making it easy and doing it for you so you can concentrate on what you are good at - your business.  

You'll find all the details on how to get started here.

Attend a Savvy Snapshot Event here

Savvy Snapshot Events

NEW SESSION TOPIC JUST ANNOUNCED Here

Wouldn't it be great if you could attend a single, targeted, focused event that covers the exact topic you need right now in your business?  An event that gets right into the nuts and bolts and lifts the lid on useful, easy to implement strategies?

Then join me at the
Savvy Snapshot Events - find out more here.

For 60 minutes, I'll share with you the why, the where and, most importantly, the how.  I'll show you what I do, why I do it and how you can do it too.  What's more, I'm making it really simple so that you know you'll walk away from your Savvy Snapshot Event confident in the knowledge you have found the next piece in the puzzle for your business.

Gold Coast, QLD -- Tuesday, April 6; Sessions at 12 noon; 3pm; 6pm
Melbourne, VIC -- Tuesday, April 13;
Sessions at 12 noon; 3pm; 6pm
Perth, WA -- Wednesday & Thursday, May 19-20; Sessions at 12 noon; 3pm; 6pm

 
To find out all the details, take a look here.

Women in Motion - Bigger, Better, Brighter
Women in Motion is back in April 2010. Be part of this fantastic event on April 21st in Highett. Guest speaker Susan Gianevsky will be sharing the importance of making choices that will set us free to be all that we can be.

Be sure to book here and bring your girlfriends along.

Feature Article

How to Write Blogs that Drive Traffic

Blogs are everywhere on the internet. Businesses, professionals and even ordinary people with a passion for writing and sharing their ideas have joined the blogosphere. The competition today is very stiff but those who can come up with unique and engaging content reap the rewards in terms of traffic.

A blog is short for web log. It is sort of a personal website featuring shorter posts and content that is updated regularly. Unlike a website, a blog usually does not include as many features although it can also stand as a mini website. The approach, however, is more casual and personalized.

Writing blogs does not require a standard formula. But there are certain rules to follow particularly regarding proper usage of the English language. This will allow you to communicate your message clearly to your target audience and to let your readers easily understand what you are trying to convey to them.

If you're not yet a pro at writing, keep learning the ropes to increase your knowledge. Make it a point to read articles often, preferably daily, whether they be in magazines, newspapers or on the internet. This will expose you to different writing styles, the correct use of grammar, spelling, punctuation, focus and structure. Once you get to know how to write, you can learn to follow the rules.

Your goal in writing a blog is to convey your message as clearly as possible and be understood by your readers. If you want to influence your readers, then you have to ensure that what you're writing makes sense to them.

Providing quality content is a major factor in driving traffic to a blog. This means you have to give your readers something interesting and fresh to read on a regular basis. If you can do this, you will encourage them to return to your site the next time and eventually as often as they go online.

For personal blogs, content can be a combination of personal opinions and interesting or funny news and trivia that you think your readers will like. It can be on any topic so long as it's worth reading. Providing more detail will engage your target audience so go ahead and elaborate. Just don't make your post too long.

For commercial or business blogs, content should be closely related to your business niche using the appropriate keywords. It can range from details on a new product or service you're offering and its unique features to company or industry news and events you've got lined up in the future. Interesting things took place during a company event can be good topics as well. Helpful information such as tips and the latest strategies you can share with your readers to solve their problems are also most welcome.

Remember that whatever content you are writing, keeping your posts light and not too serious is vital. The worst  you can do is bore your readers so be light hearted and funny, if you like, to keep your readers coming back. An ideal gauge would be is this - if you're satisfied with what you have written and the way you've written it, then it's sure to appeal to others too - a great way to drive traffic back to your blog.

Need help driving traffic to your blog? Check out our Savvy Link Building Pack here.

Wendy Moore, EzineArticles.com Basic PLUS Author

By Wendy Moore
Copyright 2010 Savvy Web Women Pty Ltd

WANT TO USE THIS ARTICLE?

You can as long as you include the following:

Wendy Moore is the founder of www.savvywebwomen.com and creator of the Web Secrets Success Club - the step-by-step program that shows business owners and entrepreneurs how to better understand the internet to build a highly responsive, targeted list fo clients specific to their business niche. To receive your F.REE Special Report and weekly how-to articles to expand your online List Building toolkit, visit www.savvywebwomen.com

Need Content for your Blog or Website?

We happily share articles on building a responsive, targeted customer list with other savvy business owners and entrepreneurs who understand the value of providing their clients with great content.  

If you'd like us to share articles, please contact us at ask@savvywebwomen.com so that we can discuss your needs.

Five Minutes with...

Donna Marie CogginsDonna Marie Coggins of Jacaranda Business Support Services

Question 1             
What has been your biggest challenge in business and how did you overcome it?

My biggest challenge in business was more prevalent when my son was younger. As a sole-parent living an hour away from any family members or close friends, I didn't have anyone to help with baby-sitting when needed, particularly if I wanted to go to an event of a morning, evening or weekend. I registered with Family Day Care and was blessed with a wonderful Day Care Mum who was a God-send on so many occasions and became a good friend too. Sometimes, where appropriate, my son would come with me, which has been great in that he gained so much from the experience too.

Question 2
If you had to start your business again from scratch, what would you do differently?

To be honest, I don't think I'd do anything differently. My business and direction have definitely changed and grown since the business began almost 11 years ago, but that's to be expected. I know I've always done the best I could with the knowledge, experience and resources available at the time. Some of the things that didn't work or that have changed since the business began were actually necessary to be able to get to where I am now.

Question 3
Who do you admire and why?

There are so many people I admire but undoubtedly the main person is Lisa Curry-Kenny. I think Lisa is a remarkable lady and I love the way she manages to blend her family, career and personal needs. I bought Lisa's book, Get Up & Go! when it was released in 1998 and have read it so many times. One of my philosophies in life, thanks to Lisa, is that, "You can't ask anymore of yourself if you've given everything you've got." Sometimes things don't go to plan, but if you gave it your best shot, that's what matters. Lisa Curry-Kenny is #1 on my list of people I would love to meet.

Question 4
It takes a lot of determination and dedication to succeed in business. What keeps you motivated?

I'm very grateful that I am a really driven person. I have a clear vision of what I want to do with my life and what I want to achieve and that motivates me more than anything else. I'm a firm believer in setting goals, taking action and that you get what you focus on. I love that most mornings I can wake up excited that I can get back to doing what I love throughout the day. To be able to do that, I am strict on the work that I take on these days in that I only do what I enjoy doing and can feel passionate about. Usually, for me, feeling unmotivated is a sure sign that I need some time out, so a day or ½ day off - doing something totally unrelated to work - is the best solution.

Question 5
What are your 3 biggest success tips? 

  1. Research, plan and then just do it.
  2. Find role models who inspire you - within your industry, in business and anywhere else. Discover what makes them tick, what makes them successful and why you admire them, then build those qualities you admire most into your own persona. When you find yourself uncertain as to what to do, ask yourself, "What would so-and-so do?" or "How would they handle this?"
  3. There will always be people who will criticise you, tell you why you can't do something or that you're doing it wrong, or who will try to put you down when you are finding your success - these people are the 'dreamtakers'. Don't let them discourage you. Do your own research; live by your own standards, ethics and rules and you will be able to hold your head high knowing that you've followed your dreams and lived life respecting your own values. Spend as much time as possible 'hanging out' with people who encourage, inspire and make you feel good.

Tell us about Donna Marie...

As an author and owner of Jacaranda Business Support Services, I specialise in simplifying small business. I offer other small and micro-business owners resources, tips and guidance in establishing or growing their business, along with co-ordinating business events in Brisbane.

For more about Donna Marie, visit www.Donna-MarieCoggins.com

Need A Speaker
 
Would You Like Wendy To Speak Live at Your Next Event or Be a Teleseminar or Webinar Guest?

Wendy_MooreHer presentations and workshops are ideal for anyone looking to get savvy on the internet or discover the tools and techniques to successfully build a highly responsive, targeted list of clients specific to your business niche.

To book Wendy, send an email to contact@savvywebwomen.com.

Where is Wendy Speaking Next?

MARCH 2010

Global

Article Marketing Made Easy - [Teleseminar] Sunday 28th March 2010 (USA/UK) / Monday 29th March 2010 (Australia)

Turbo Boost Your Webinars & Teleseminars - [Webinar] Monday 29th March 2010 (USA/UK) / Tuesday 30th March 2010 (Australia)

APRIL 2010

Gold Coast, Australia

Savvy Snapshot Event - [Event] Tuesday 6th April 2010

Melbourne, Australia

Savvy Snapshot Event - [Event] Tuesday 13th April 2010

MAY  2010

Global

Australian Business Women's Network - [Webinar] Wednesday 19th May 2010 (Australia)

Perth, Australia

Savvy Snapshot Event - [Event] Wednesday & Thursday 19th-20th May 2010

JUNE 2010

Melbourne, Australia

Women in Motion - [Event] Tuesday 1 June 2010

AUGUST 2010

Gold Coast, Australia

Women's Real Estate Network - [Event] Tuesday 17th August 2010

Brisbane, Australia

Women's Real Estate Network - [Event] Wednesday 18th August 2010

Sunshine Coast, Australia

Women's Real Estate Network - [Event] Thursday 19th August 2010

SEPTEMBER 2010

Queensland,  Australia

The VIVA Conference - [Event] Friday and Saturday, 3rd - 4th September 2010

Quick Links 

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About Wendy

Wendy_MooreWendy Moore is founder of www.savvywebwomen.com,affluencia.com and www.WebSecretsSuccessClub.com and committed to showing business owners and entrepreneurs everywhere how to be internet savvy.

If you liked today's issue, you'll love Wendy's products and coaching programs to help you better understand the internet to build a highly responsive, targeted list of clients specific to your buinsess niche.

Wendy made it to the very top of the corporate IT world, managing multi-million dollar budgets, before gut-wrenching stress demanded she reappraise her life and follow her true passion.

With over 14 years experience in the Information technology industry and a degree in computing, Wendy now educates, empowers and inspires others and says, "It's all about education and gaining from other's experiences. I'm passionate about helping business owners and entrepreneurs better understand and utilise the amazing power of the internet.  If you could make money without seeing a single client, how would getting your time back change your life?"

You can learn more about Wendy and her courses, programs and products at her website, www.savvywebwomen.com

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Savvy Web Women Newsletter is written by Wendy Moore.  If you have any questions or comments, please send them to: ask@savvywebwomen.com

SavvyWebWomen.com, GPO Box 2000, Melbourne Vic Australia 3001
Tel: 61 (3) 9686 2288 Fax: 61 (3) 9682 4010
Email: ask@savvywebwomen.com

Copyright 2010 Savvy Web Women Pty Ltd. All rights reserved.

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