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[Wendy Moore SWW] Savvy Web Women wins Australian Small Business Champion State Award Sent Tuesday, October 6, 2009

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October 2009

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October f.ree teleseminar - Register here
 
Wendy's Week

smallbiz_logo.jpgOut and About
September was a busy month, with trips to Hamilton Island, the Gold Coast and Sydney.  I rounded the month with a relaxing weekend away to celebrate my anniversary with my beautiful partner Michael.  We spent a few days at the Lake House in Daylesford, a most magnificent part of the earth.

Savvy Web Women Wins Australian Small Business Champion Award!
I am so excited to announce Savvy Web Women has taken out the 2009 Australian Small Business Champion Award for Online Small Business, Victoria.

We'll now compete with other Online Small Businesses across Australia for the National Title.  Fingers crossed!

A big thank you to everyone that has supported us since our launch on 16th June 2009 - just a few short months ago.


Savvy Web Secrets Update
As mentioned in our last newsletter, the Savvy Web Secrets Mentoring Program is changing.   There'll be a new website and even a new name, but more on that next time.

What's New?
Right now, our f.ree Savvy Web Women teleseminar or webinar that we conduct each month with amazing special guests is available as a download to all who register irrespective if you can make the call or not.  

From October, our call will still be f.ree to listen live, however, to grab that valuable audio download you'll need to be a member.  

Why the Change?
When you invest in yourself and your business, that's a great success step.  As a Savvy Web Secrets member, that's exactly what you are doing - investing in yourself - and I applaud that commitment.  I think you'll agree, making a commitment to your business success deserves to be rewarded.

Until next week, happy surfing!
Wendy Moore

"Showing Business Women how to Be Internet Savvy"

PS: Join an international community of donors at Global Giving

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Events & Teleseminars

DanetteHibberdOctober Monthly Teleseminar -  Register here
How to Turn your Knowledge into Multiple Streams of Passive Income

For October, we'll be joined by Danette Hibberd aka Success Goddess.

Danette will be sharing how to turn your knowledge that's inside your head into multiple streams of passive income.  You can secure your spot by registering here

30 Days of Social Media

Join Suzi Dafnis, Wendy Moore and other Aussie Social Media Women as they share How to Use Social Media across 30 Days.  You'll find all the details here.

Wendy Recommends

Wendy_BerryLunchtime Sales Training Workshops October
Increase your sales now! Wendy Berry's series of one hour, high content, fun and interactive training sessions are designed to give you key skills in key areas. Learn how to use questions so that prospects sell themselves, how to prospect, handle objections and sell to customers the way they wish to buy.

Click Here to Book! Or call 1300 WENDY1


Ana_StankovicRenovate and Profit Seminar in Melbourne
 Renovation Expert, Ana Stankovic from Winning Forumas For Success will be conducting an all day seminar about Renovating for Profit in Melbourne on 17 October 2009.

If you have ever wanted to know anything about renovating for profit, you will be able to get your questions answered at this event. Not only will you gain knowledge, understanding and confidence from listening to Ana, but with guest speakers and a panel of experts at your fingertips, it will be an event not to be missed.

Book your seat here.


Feature Article

How Choosing the Right Category can Affect the Success of Your Article

The internet, as an information superhighway, has a wealth of information that people use every day. This being the case, it would be great to know how to find what you are looking for using categories.

By utilizing different categories, it would be easier to search for the right information you need. When you use the services of online stores such as eBay and Amazon, there are various categories available to help you find the products you're looking for. When you go to business directories, companies and organizations listed there are also classified into categories. When you submit to article submission directories, you also need to specify the category where your writeup should be listed.

A category refers to a group or subject that includes a list of more specific topics. The subjects that fall under the main category can be considered sub-categories.

Let's take an example. Business can be one major category. Under this, the list can include printing, car washing, hair salon, dry cleaning, catering, internet marketing, real estate and so on. Under internet marketing, you can have more sub-categories which can include ecommerce, article writing, network marketing, online advertising, blogs and so on.

If you're involved in a particular business and want to advertise or promote your products and services online, you need to choose the right category. Additionally, if you aim to promote yourself as an expert in a particular field, you should submit articles in the appropriate category to ensure that your write-ups get read by your target audience. If you choose the wrong category, your article may even get rejected by the editors and won't get published online at all.

For example, the family category has often been wrongly associated with articles that are supposed to be covered under home, health and even pets. Sometimes, articles related to travel and family trips are wrongly included in the holiday category which is actually meant for celebrations and other festivals (particular on US directories).

Take a few moments before you decide on what category your article or business should be included.  Doing so will ensure your article is approved and published quickly and your business will easily be found online, under the correct search terms.

By Wendy Moore
Copyright 2009 Savvy Web Women Pty Ltd

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Wendy Moore is founder of www.savvywebwomen.com and creator of the Savvy Web Secrets Mentoring Program - the step-by-step, hold your hand program that gives you the tools and confidence to become internet savvy. To receive your F.R.E.E. Special Report and weekly how-to articles to expand your online internet toolkit, visit www.savvywebwomen.com

Five Minutes with...

Barb_GabogrecanBarbara Gabogrecan of (MCEI) Marketing Communications Executives International, Melbourne Chapter

Question 1             
What has been your biggest challenge in business and how did you overcome it?

Building a data base of targeted interest groups and building a website and knowing that people use it and find it useful. Both of these seemed to have an interconnection and I approached them in a similar way. I worked on the building/construction at least every week (never thinking I had finished, always adding new information and updating old information) and creating alliances and joint ventures and sometimes simply joining other associations and attending networking events and being proactive at them.

Question 2
If you had to start your business again from scratch, what would you do differently?

I have just commenced a new business from scratch and I am not sure that I will do anything differently just do it quicker as now I am more confident with what I should do. My 2 month old website has just been ranked by Google with a 2 (it is so exciting to see that it is already being ranked); I have organised to do some specific training; I have arranged for some joint ventures; I have a specific targeted niche market. As my husband is now also working from home with me, I have added a brainstorming session each morning (which was a bit hard to do with just myself) and I expect that to bring things to a head sooner.

Question 3
Who do you admire and why?

I actually admire all the Micro and HBB business operators who are prepared to take a risk and bring their vision to fruition with passion and persistence. I am fortunate to know so many of them through the Associations I work with and the Awards I organise it is all so exciting!

Question 4
It takes a lot of determination and dedication to succeed in business. What keeps you motivated?

I am so lucky this is one area that I seldom struggle with. I think it is because as a youngster I did Correspondence lessons for all of my primary schooling (and for Art in secondary school) and learnt very early to set my own goals and if I really wanted something to work hard for it and negotiate and bargain if necessary. These skills have kept me in good stead over the years. Occasionally I feel swamped with too much work (and that can kill motivation) so I try to take a few moments and think about what it is I want to achieve and I usually get so excited that I just have to get moving again!

Question 5
What are your 3 biggest success tips? 

  1. Be opportunistic and take action if opportunity does not present itself, then make it happen! But it is no good having an opportunity available if you do not take action that will lead it into something.
  2. Dare to be Different make your brand include your personal image. I wear hats and have become known for them.
  3. Help others I have a philosophy of what can I do for you? rather than "what's in it for me"(WIFM). Over and over again, I have found that WIFM is the outcome of my philosophy.

Tell us about Barb...

Barbara Gabogrecan is an author and an artist who has spent the last 14 years supporting the Micro and HBB sector. She won 7 of the Australian Gift of the Year Awards and due to the huge success this provided for her new business at the time, is a great advocate of awards for all businesses. Her book "How to Run a Business From the Kitchen Table" is in its second edition and has been a very successful keystone for her support of the sector. Barbara has also been invited to sit on 6 Government Committees to provide a voice for the sector and to help Government understand the needs of these businesses. Her hobbies are her dogs and she has just commenced a new business called Cooper the Super Dog.

For more about Barbara, visit www.hbba.biz

Are you a Successful Sister?
Each week, we'll spend five minutes with a successful sister.  Like to be considered to share your story?  Let us know by emailingcontact@affluencia.com

  

Need A Speaker
 
Wendy_MooreWould You Like Wendy To Speak Live at Your Next Event or Be a Teleseminar or Webinar Guest?

Her presentations and workshops are ideal for anyone looking to get savvy on the internet or discover the tools and techniques to successfully use Social Media and the internet in business.

To book Wendy, send an email to contact@savvywebwomen.com.

Where is Wendy Speaking Next?

Melbourne

HerBusinessBlog.com - [EVENT] October - 30 Days of Social Media

What Women Want - [EVENT] Sunday 25th October - LIVE Social Media demo

MCEI Conference - [EVENT] Friday 30th October - Internet Marketing

Home Biz Chicks - [INTERVIEW] Wednesday 4th November - Social Media for Business

Quick Links 

Visit the Savvy Web Women Blog

Comment on the Savvy Web Women Forum

Register for our F.R.E.E. monthly teleseminar

Buy the Savvy Social Media Event DVD

Discover my Savvy Web Secrets

About Wendy

Wendy_MooreWendy Moore is founder of www.savvywebwomen.com and affluencia.com and committed to showing women everywhere how to be internet savvy.

If you liked today's issue, you'll love Wendy's products and coaching programs to help you build confidence and add the necessary tools and techniques to better utilise the power of the internet.

Wendy made it to the very top of the corporate IT world, managing multi-million dollar budgets, before gut-wrenching stress demanded she reappraise her life and follow her true passion.

With over 14 years experience in the Information technology industry, Wendy now educates, empowers and inspires others and says, "It's all about education and gaining from other's experiences. I'm passionate about helping women in small business better understand and utilise the amazing power of the internet.  If you could make money without seeing a single client, how would getting your time back change your life?"

You can learn more about Wendy and her courses, programs and products at her website, www.savvywebwomen.com

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Savvy Web Women Newsletter is written by Wendy Moore.  If you have any questions or comments, please send them to: ask@savvywebwomen.com

SavvyWebWomen.com, GPO Box 2000, Melbourne Vic Australia 3001
Tel: 61 (3) 9686 2288 Fax: 61 (3) 9682 4010
Email: ask@savvywebwomen.com

Copyright 2009 Savvy Web Women Pty Ltd. All rights reserved.

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