Hey, Amy here.
I think one of the biggest mistakes that we make as marketers and business owners is sharing too much instead of just listening.
When it comes to business, that the best thing we can do when it comes to communicating with people is to ask questions and then just listen.
It is never our job to spew a bunch of
information at people... and it really does no good anyway if we don't even know where someone is at, what their pain points are, what they are needing, what solutions they are looking for, etc.
When we listen to people, like really listen, it makes them feel seen, and it helps them to feel heard. It's something that people crave in their lives and that they often don't get enough of.
So if we can practice being
good listeners, we can give people that gift. We can be the one who is interested in them, the one that makes them feel important that day, like they matter.
There's a quote by Stephen covey that I love:
The biggest communication problem is we do not listen to understand. We listen to reply.
It's so true.
So many people are just waiting for their chance to interject their thoughts, rather than just truly listening and being interested in the other person.
And it makes such a big difference for people when they feel heard.
I'm guessing
that some of your closest friends are probably the ones who listen and make you feel heard. Am I right? I know that's the case with me.
And there are others in my life that, although I love them, they constantly interrupt and need to get a word in every few seconds... and that doesn't feel good at all. I literally can only talk to those people in small doses, because it's exhausting. Can you relate?
Or, when I'm talking
to someone and they are checking their phone or typing a message while I'm speaking to them, it makes me feel like I'm talking to myself. It doesn't feel good.
But it does feel good when people ask questions and are genuinely interested.
We can't control the way others listen to us but we can certainly control the way we listen.