|
Recently we talked about gamification
becoming a popular marketing tactic. We introduced this concept with
some fun games we found in emails. But now it's time to turn our eyes to
the more complicated games popping up everywhere.
The benefit of long-term games is pretty obvious: they keep people involved with your company. But, that sounds similar to email marketing
campaign goals, right? Well, as with social media, gamification and
email marketing go hand-in-hand. |
|