4 ways to use Instagram to grow your list
Published: Thu, 07/15/21
5-MINUTE READ
From interactive polls and quizzes to engaging videos and posts, Instagram is a great marketing tool to build awareness and establish a following.
But have you ever thought about using Instagram to grow your email list?
In this post, you'll learn 4 simple strategies to turn your Instagram followers into email subscribers & make it feel fun!
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Expert Advice
"Building an email list should be one of the top priorities for any social marketer. It's an asset of your business, and something that you own - unlike your Facebook page following. Create one major piece of 'pillar content' each week, and then share it widely across your socials, including email."
- Brenda Ster, Social Media Strategist & Keynote Speaker
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Have a question? Ask our team below. We may feature it in an upcoming blog post or video.
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Treat your subscribers like unique people.
Apply tags — a.k.a. labels — to group subscribers based on their interests, what emails they read, or even their birthdays! Then, send personal content to people with the same tag to increase your email opens and clicks. |