Last October, we launched a beta version of our new email automation platform, Campaigns. We're excited to announce that you can now leverage this platform using the AWeber API.

Using the API, you can now add, update, or delete tags. AWeber customers can then create automated email sequences (called Campaigns) which can be triggered by specific tags.

This functionality will allow your applications to trigger smart contextual emails from AWeber when a subscriber is added, or when a subscriber record is updated.

You can create tags using POST, as you add subscribers, and you can update and remove tags using PATCH to update a subscriber record.

Here is a code example for using POST:

Here is a code example for using PATCH:

We've updated our documentation to include more information about tags.

You can find that here: https://labs.aweber.com/docs/reference/1.0#subscriber_collection

In 60 days, we plan to feature all applications that support Campaigns through tagging. If your application is built to support tags, we can feature it in our roundup announcement and blog post. If your application has more than 1,000 active users, we can even consider writing a separate case study and blog post to increase awareness and promotion of your app.

We’re excited to expand the capabilities of email automation for our customers. Please don't hesitate to contact us at any time with questions or concerns by simply responding to this message.