Cyber Monday Sale has been a commercial phenomenon starting in 2005, while the first black Friday dates back to the 1950s in Philadelphia. Read more about the history of Black Friday in my article published one year ago.

Before diving into the new commercial event, Cyber Monday Sale, let's get some statistical figures to frame this mega event.

According to NRF (National Retail Federation), in 2022, during the week between Thanksgiving and Cyber Monday (5 days), the breakdown of the sales looks like this:

• Thanksgiving: 17.2 million in-store / 36.2 million online.
• Black Friday: 66.5 million in-store / 88.0 million online.
• Small Business Saturday: 51.0 million in-store / 56.4 million online.
• Sunday: 24.6 million in-store / 39.3 million online.
• Cyber Monday: 20.3 million in-store / 77.0 million online.

What is sticking out is that online sales exceed in-store sales during all five days. Further, Cyber Monday sale online occupied the second place with 77.0 million, only 11.0 million below Black Frida online sales.