AI is unavoidable these days...and I think it has a ton of potential, especially for those of us in content marketing.
While it is threatening some jobs, I think there’s also a ton of potential...but we have to shift our thinking—making sure we’re looking at AI as a way to free us up for higher level strategy work and more valuable tasks.
This month, I want to cover a couple of considerations for anything thinking about generative AI and how to incorporate it into our work.
Are you stalled?
If you’ve got a good handle on the kind of content that you want to produce and just haven’t gotten around to it, AI might be a good option.
This is also true if you’re having an issue with scale—getting out enough content in a broad enough way.
If this sounds like you, check out a few options (or reply to this email for some ideas) and get some free trials going.
And if you want to learn more about Black Content Marketing? Start
here.