Landing Page Software - Mike Grossman Consulting Newsletter

Landing Page Software - Mike Grossman Consulting Newsletter - November 2021

Published: Thu, 11/18/21

Hi and welcome back to the newsletter.

Are you seeking to generate new leads to improve your revenue beyond your current customers?

This month I'll discuss Landing Page software tools that will help you do just this.

A landing page is a standalone web page that you drive traffic to with online ads, social media posts, SEO, or links from other locations on your website.

Lead Capture Landing Pages are simple and focused on a single call to action (CTA). Have them enter their email address in exchange for a free promotional offer or gift card or a chance to enter a contest or gated content (like a special PDF or video download).

Whichever you choose, make the offer enticing so that visitors are more likely to submit their info when they reach this page. (The number of signups vs. visits is called the “Conversion Rate.”)

Create landing pages with either a WordPress landing page builder plugin or a landing page software platform.

Mike

Divi Landing Page Layout Pack

Get 15 landing page layouts to fit any business. This is my favorite tool for creating landing pages for WordPress websites. The Divi Builder is the most advanced and most popular Visual Builder for WP.

Pricing: $89/year

Visit Divi

Elementor

This is a popular drag-and-drop WordPress page builder plugin. Use Elementor to build landing pages instantly without using the WordPress block editor (Gutenberg editor).

Pricing: Free to get started. Elementor Pro Plugin is $49/year.

Visit Elementor

MailChimp

Easily design beautiful landing pages that make people want to join your audience. Grow your leads by offering a special download to new contacts. Landing page users have seen the growth rate for their Mailchimp audience increase by an average of 36%.

Pricing: Free to Mailchimp users up to 2,000 contacts. Other plans from $9.99/mo-$299/mo

Visit MailChimp

Unbounce

Powered by AI (artificial intelligence), the Unbounce Conversion Intelligence© Platform lets you quickly create and optimize campaigns that get more of your visitors to take action. Create a profile with basic information about your business or product. The Smart Copy feature will generate content that matches your style and tone—every time.

Pricing: 14-day free trial. Starting at $90/mo

Visit Unbounce

Instapage

This is a good choice for companies with a robust digital advertising budget and a small team of people to oversee it. Sends ad traffic to personalized, message-matched landing pages for each ad for better quality conversions. Instapage claims their customers get up to 400% more from their digital ad spend.

Pricing: Starts at $149/mo paid annually, or $199/mo if paid monthly

Visit Instapage

Learn More about Lead Gen with Landing Pages

To learn the 6 steps of a lead gen campaign that I can create for you, check out my newsletter from July 2021.

Read About The Steps

Delighting our digital clients with first-rate results

To read my previous newsletters you can find them here on my website: Mike Grossman Consulting Newsletters

Visit my website at: mikegrossmanconsulting.com

Follow Us on Twitter @mikegrossmancon