A Complete Guide to SEO Basics
SEO Seminar - Thursday, February 27 at 6:30pm
Staples Spotlight (inside Staples)
Join us at Staples Spotlight in Cambridge on Thursday, February 27 for an interactive seminar on SEO (Search Engine Optimization).
Get a practical introduction to SEO, including what it is and find out how you can make the most of it.
Mike Grossman, MSE, founder of Mike Grossman Consulting will cover:
- How SEO (Search Engine Optimization) works
- How to identify areas to improve on your website for better SEO
- How to use website analytics to work smarter
- Getting started with online advertising to boost SEO
- Learn how to better understand your website and how to drive traffic to the most lucrative pages using data available to you.
- Learn why to use online advertising for better SEO and where your advertising budget is best spent.
The seminar will conclude with a brief discussion of 2 to 3 website audits using a popular SEO audit tool.
The seminar includes time for Q&A followed by networking.
