Hello

Session Three of Module One of the Midweek Training (Leadership Marketing) is completed and is uploaded to the replay area. 

The groundwork is now set for implementation of the 52-week plan as of last night.  We ended the theory section last night talking about making mafia offers by adding trust and credibility to your products.

Next week, we will close out the theory section AND USP and I will tell you how I am personally implementing USP during this calendar year and into 2025 (if God is willing).

The End of the Theory Section: The Workaround Needed to Build Credibility for Your Learning Center

Last night we talked about using a workaround for your learning center and membership if you don't have all of the experience needed to add personal proof and credibility.

Invite guest presenters.

For example, if you want to teach business and marketing but you don't have the necessary personal everyday experience, you bring in the experts to speak to your members until you are confident that you can provide credible proof. 

That means you're borrowing the proof of others making it profitable for them to show up to the people you are teaching.

In some cases, people in your immediate niche may or may not want to appear with you by being a guest in your fill in the blank (product, membership, summit, challenge).

Some people may not like you.

Some people may feel you are beneath them.

Some people may not have the time.

I have had all of these happen to me many times.

Now, if YOU run into that problem getting guest experts in your niche, I suggest that you (I suggested this last night):

1)Start becoming your own subject matter expert, and

2)Get guests from your local area and promote them

And sometimes, you just have to wait for the people in your niche and then find another way to ask.  For an example of this I uploaded a request for an 'interview' I did with Kevin Fahey.

Kevin turned me down many times/years for doing a summit talk.  He said, it was his ears (he said he is virtually deaf) but admittedly at first, I thought it was personal.  

But this year, I finally figured out that if he could pre-record it that he may be more willing and he said yes.  You'll see that example in the course area.  

It was never personal with him.

The important thing isn't even what he talked about.  The important thing is that you can't take it personally when a potential guest expert says no, whether it is for a summit, a product, your membership or a challenge type product.  

Often it isn't personal, even though it may seem like it is.

You may have to find a way to make it easy and profitable for them to say yes. 

Watch the replay on Page One:

http://theplrshow.com/pageone

Teaching Midjourney

Midjourney takes more focus to create the prompts to make it to what you want it to do, but once you figure out how to use it, it is robust.

I taught this in a course that you can use to teach your customers.

Go here to use your Ultimate Insider Discount to get it:

https://courses.harperacademy.com/courses/ultimate-insiders-content-and-coaching/lectures/48308447

Partner PLR

On Saturday, our friend Jonathan will be ending his launch on Survival content.  I do have a general outline for this subject that is planned but I have not quite fleshed out what an on-screen course would like relative to survival.

Theoretically, survival means we'd be without our computers.   :)

In any case, get Jon's course here:

http://theplrshow.com/jonathant

Charles