1 minute 20 sec read
With a subject like that I would imagine you are assuming this is going to be a message about how best to handle the project management side of Product Management. How you should really
Agile or how you
should schedule meetings for the makers
on your team or how to get the most ROI for your development investment.
Well, this is a bit more on the squishy side. As in there isn't a matrix or formula or manifesto
. It's just a statement.
People are the foundation of the product.
The biggest advantage, and challenge, you have as a Product Manager is to take everything you know about the market, your customers, the problem to be solved, and package it in a way that your team of Developers, Designers, Marketers, and Customer Support can create a solution that is 10x more useful than you can on your own.
Be opinionated, steadfast, and
laser-focused on the problem you want, no need to solve to make your customers rock stars. And then strap on your collaboration suit and let the magic happen. Allow space for feedback and ideas even (and especially) when they seem crazy to your well trained Product Brain. Squeeze in 10 minutes after standup, keep a whiteboard up with your latest doodles and when a Developer walks by ask for feedback, schedule a meeting, don't load up your sprint so full that you
don't have time to just talk. It is here, in these moments, where you optimize the 'wow!' for your users and leverage a team for what it's meant for - making amazing products.
How do optimize your team?