Networking and business development can create anxiety and uncertainty for business leaders. 

This article explores advanced networking strategies that take the sting out of building relationships in new markets. It includes a downloadable script sheet for your networking ease. 

The 4 strategies 

• Connect with industry leaders and keynote speakers prior to attending an event 
• Profiling targeted leaders and influencers 
• Our Network 7 (N-7) advanced networking and brand building service 
• Advanced dinner networking & philanthropy (legacy dinner) 

My personal story of advanced networking 

I was working with the chair of the management committee at a large public company in the late 1990s. He and I were responsible for creating and distributing the bi-weekly management committee agenda to the divisional C-level heads.

Heading for an IPO, the chair was on the road most of the time and I could not get time with him to finalize the agenda on one particular occasion (ahead of a strategic planning session).

At the last minute, I reserved the seat next to him on an airplane he was taking for a day trip to another city…it was a risk, but it was worth it. I was able to have one-on-one time with him both ways.

We finalized the agenda, the chair was impressed with my strategy, and we were able to make several important decisions as a team the next week—optimizing performance for the company!

Learn about all four strategies and access the scripts to complement them here. 

At the time of writing this email, I (Maureen Farmer—CEO) am preparing for hurricane Fiona to hit Nova Scotia, CANADA. Living on the east coast most of my life, I am accustomed to tropical storms and am equipped to prepare for them. That said, it’s never a comforting feeling to head into the unknowns of a major storm. Atlantic Canada holds the highest targeted provinces for hurricanes and tropical storms. Wish us luck! Here is a picture of the calm before the storm. Next week, I’ll share the post-storm photo with you.

The 90-Day Brand Offer

In addition to supporting our corporate clients, we work with private clients one-on-one. Explore our 90-Day Brand program here.

Thank you for sharing your day with me, and have a wonderful week ahead!

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Westgate is a 100% independent firm.

Maureen is a performance optimization coach and personal branding strategist for next-level executives and board nominees.

Westgate Executive Branding and Career Consulting Inc. would like to acknowledge that we are located in Mi'kma'ki, the ancestral and unceded territory of the Mi'kmaq People. We are all Treaty people.