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Curiosity Unleashed

As a branding specialist, one of my greatest joys is gathering information firsthand from business leaders. I’ve always had a great sense of curiosity (although my mother always said I ask too many questions).

But, my sense of curiosity is one of my greatest tools, because it fuels my quest for seeking trends across many industries (including manufacturing, private equity, family offices, and financial services, to name a few).

You may not be surprised that over time, these trends remain consistent.

There are many pundits that claim that "so much" has changed in personal marketing since digitalization. I disagree. While the vehicle for communicating with the market has changed, the strategy remains the same: creating authentic and consistent messaging to serve your audience, whether it's the public capital markets, private investors, the board, or your team. 

Because of the work I do, I have the great honour and privilege to collaborate with rising leaders and maverick veterans in business today and with nearly 12 years of data under my belt, I’ve identified a handful of topics they contemplate as they plan their next move (there are three primary topics).  

Over the summer, I examined more than 280 client files (since 2011) to prepare the article (it includes a career management checklist, too, for your use). 

Read or listen to what CEOs said here

Welcome Alicia Reece to the Westgate Team!

We are delighted to announce a new team member joining us for a very exciting project. Alicia Reece joins Westgate as our business development executive located in New York City. 

Recently Alicia attended an Association for Corporate Growth (ACG) event on behalf of Westgate where she was fortunate to meet the world-renowned fashion designer, Zang Toi. It was the season kick-off for the ACG New York Women of Leadership soiree series: ‘Fashion meets Finance’.

To that end, Alicia will join me during my highly anticipated trip to New York in early November for ACG’s Mid-Market Week, including the top-rated Wine Tasting Event at Tavern on The Green.

Here she is with Zang Toi! Welcome to the team, Alicia, we are thrilled to have you join us. 

Reach out to Alicia at [email protected].

Thank you for sharing your day with me, and have a wonderful week ahead!

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Westgate is a 100% independent firm.

Maureen is a performance optimization coach and personal branding strategist for next-level executives and board nominees.

Westgate Executive Branding and Career Consulting Inc. would like to acknowledge that we are located in Mi'kma'ki, the ancestral and unceded territory of the Mi'kmaq People. We are all Treaty people.