Happy Sunday! I hope you’re enjoying a peaceful weekend.   

Working with a quiet CEO can be challenging because they often hold their cards close to their chest. The team often wonders how they feel or what they’re thinking. Why? Quiet CEOs are reflective and like to process information before responding. Give them space to reflect and then respond. 

Why is this important to know? CEO turnover and its cost to investors, reputational damage to the brand, and friction with employees are all risks associated with poor communication. 

A study featured by SHRM, The Cost of Poor Communication (2016), reported that larger companies are at risk of losing an average of $62.4 million per year because of inadequate communication, while smaller organizations are at risk of losing $420,000 annually. Additionally, CMSWire reports that 97% of employees believe communication impacts their task efficacy daily. 

 Our article provides insights on how to:

• Work with the introverted executives 
• Handle conflict (or perceived conflict) with them 
• Help them make decisions 
• Encourage them  
• Compliment them 
• Understand their fears

Our clients tell us that our Leadership Assessment is immediately beneficial to them while helping them understand themselves, their team members, their employees, and even their families better.

This is the third article of 4 that we will be publishing over the next 2 months on the four primary leadership styles. 

You might be interested in viewing the first two we published—the “type A” leader and the extroverted leader. 

Learn more here.

An Introductory Offer for boards, CEOs, and business leaders

Launch your offsite or dinner meeting confidently with our premier inclusion event. 

Create inclusion and trust for your executive management team. Let people know you care by learning their behavioral styles and understanding their personal preferences for engaging with others. 

This private event delivers a high return on time invested because you will walk away with a tool that takes the mystery out of people, enriching relationships with your team while becoming even more productive.

The Main Event begins with a 1:1 conversation with the CEO, Board, and their teams, followed by a group debrief that lasts approximately 40 minutes. It’s fun, safe, and provides tools you can use immediately.

It’s National Bake Cookies Day today and with the holidays quickly approaching, I wanted to share my grandmother’s Scottish shortbread recipe with you. This recipe is highly popular with my family (I have to hide them). They only have three ingredients and are simple to make.

2 and ¼ cups of sifted flour (I prefer unbleached organic) 

½ cup dark brown sugar (packed) 

½ lb (1 cup) butter 

Knead well to ¼ inch thick.

Bake at 275 degrees F. for 20 minutes (they should not be too dark). 

This is a photo of my mother-in-law’s rolling pin, flour sifter, cookie cutters, and pastry board recovered from our attic last year when we brought out the holiday decorations.

The 90-Day Brand Offer

In addition to supporting our corporate clients, we work with private clients one-on-one. Explore our 90-Day Brand program here.

Thank you for sharing your day with me, and enjoy the rest of your week!

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Westgate is a 100% independent firm.

Maureen is a performance optimization coach and personal branding strategist for next-level executives and board nominees.

Westgate Executive Branding and Career Consulting Inc. would like to acknowledge that we are located in Mi'kma'ki, the ancestral and unceded territory of the Mi'kmaq People. We are all Treaty people.