Welcome to the Westgate Weekly and home of the 90-Day Plan, downloaded by more than 9,720 executives worldwide.

Support your personal brand with professional references

Professional References and Endorsements

References, endorsements, and testimonials illustrate authority, credibility, and legitimize your candidacy for board appointments, employment opportunities, consulting projects, for prospective clients, investors, and other stakeholders. 

Often the last step in the board or CEO selection process, candidates often scramble to identify, contact, and prepare their referees for this pivotal conversation with the board recruiter. 

Avoid offering the recruiter long letters of recommendation because they are cumbersome, and in my experience, people generally don’t read them. Instead, create a collection of short quotes from former managers, CEOs, board chairs, investors, colleagues, and clients that are easily read.

Use the clickable link below to find out how.

Want more from our digital library?

Career Advisory & Personal Branding Services
Serving clients globally since 2011.

The 90-Day Brand Program

Deepen pivotal relationships with stakeholders and raise your visibility authentically with confidence!

Explore our 90-Day Brand program here.

We look forward to welcoming you into the
Westgate Family of success stories.

Improv & Leadership ...

Earlier this year, our Podcast Producer, Maddie Shears, was visiting Chicago and having been a student with the Second City in Toronto, could not miss the opportunity to visit the original Second City during her visit. 

She said it was quite incredible walking the halls where many phenomenal comics took their first steps toward comedy performance, including Bill Murray and Stephen Colbert. 

Maddie has been performing improv in Toronto for nearly 3 years and will continue her journey at Second City, Bad Dog Theatre Company, and SoCap Comedy Theatre. 

If you're interested in learning more about her passion for improv and why she believes it is a benefit for business leaders (and much more than just making others laugh), you can read an article she wrote for Westgate here

Thank you for being part of the Westgate community. I hope you have a great day ahead where ever you are. Have an optimized week ahead. 

Maureen Farmer is a CEO career advisor and personal branding strategist for next-level executives, investors, and board nominees. 

This e-letter is published weekly and you are receiving this because you have opted in or downloaded an asset from our website.

Westgate is a 100% independent professional career services firm.

Westgate Executive Branding and Career Consulting Inc. would like to acknowledge that we are located in Mi'kma'ki, the ancestral and unceded territory of the Mi'kmaq People. We are all Treaty people.