Brilliant and
successful CEOs must leave the organization at some point. How this transition is handled is critically important. What is your board doing to support the CEO as part of the succession plan?
Executive Outplacement or Executive Optimization?
Employer branding communicates the corporate’s reputation as a place to work, and employers who do it well have lower employee turnover, are more profitable, have lower customer churn, and far more satisfied customers.
Interpersonal conflict causes harm—and its impact is amplified at the senior level. It reduces productivity, deflates morale, and can lower profitability.
According to the World Economic Forum, “The top skills and skill groups which employers see as rising in prominence in the lead up to 2025 include groups such as critical thinking and analysis as well as problem-solving, and skills in self-management such as active learning, resilience, stress tolerance and flexibility. On average, companies estimate that around 40% of
workers will require reskilling…”
Benefits of personal branding for senior leadership teams:
- Gain confidence through clear messaging, whether internal or external.
- Improved leadership of their own teams, communications open, expectations are clear, and ambiguity is reduced.
- Work-life harmony and less conflict—more relationship building.
- Employer branding is amplified—the prestige of undergoing branding creates trust, goodwill, and loyalty.
The length of time required for the firm and the executive leader to recover from an unnecessary termination can take months or even years.
Avoid this altogether with a holistic approach with proven tools that can have an exponential improvement on productivity, profitability, and employer branding for your organization.
Explore this topic further and download our executive optimization checklist here.
As I child, I spent the summer in the country climbing trees and catching frogs (I released them). Whenever possible, I visited Taylor Head Beach with my little brother and sister—located in Spry Bay, Nova Scotia (Eastern Coastal CANADA).
See the rock in this photo—I would spend hours trying to climb on that rock without getting soaked. I frequently failed! There are deep crevices in that rock and it can be dangerous to climb inside, but I often did so! During this week of the Autumn Equinox, we honor our stories of transformation and give gratitude to our teachers. The natural world is
the best teacher. What do you think?
