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Hi !
In the freight broker game, you must sell yourself
first before you can sell anything else.
There are a few key things when it comes to selling yourself:
- Know your
audience.
Who are you selling yourself to? What do they care about? What are their pain points? If you can answer these questions, you'll be able to craft a much more effective sales pitch.
- Be clear and concise.
Don't try to overwhelm your prospect with too much information. Keep your message focused and to the point. Confusion leads to breaking a sale.
- Be confident.
If you don't believe in yourself, no one else will. Sell yourself with confidence and conviction, and people will be more likely to buy into what you're saying.
Selling is all about mindset. It starts with
you.
When you sell yourself, you'll broker any loads that come your way.