For many freight brokers, the fear of failure is what truly holds them back…
Fear their business will fail…
Fear they won’t hit their goals…
Fear of jumping at an opportunity in case it doesn’t work
out…
But here’s the thing:
You only fail when you don’t learn.
Not everything in your life and business will work out.
I’ve had plenty of what other people would see as ‘failures’ but in my eyes, they aren’t failures…
In fact, the simple mindset I have for failure is what allows me to flip the switch.
When I fall short on a goal I’ve set, or something I wanted to try didn’t work out…
I don’t see that as a failure, I see that as a learning lesson.
I didn’t fail… I simply found something that
didn’t work.
But this runs two ways as well…
You have to be able to learn from your successes as well.
If you’ve hit a goal, a revenue number, or whatever it is… and you don’t fully understand why you were successful?
That’s a failure,
why?
Because you can’t replicate it.
You only fail when you don’t learn!