Tip for the week

I love Karon Thackston and her emails:  I am sharing one I found very interesting and think you may benefit from it as well, and this can and will apply not only to your funnels but your emails, blog posts etc.  

Note:  This is her email verbatim:

If you don't nail the laser-short snippets of text that drive people into and through your marketing campaigns, those funnels are doomed to fail.

That's because short copy makes or breaks your marketing success whether we're talking about:

• Blog post titles
• Email subject lines
• Bullet points
• Social posts
• PPC ads
• Calls to action or 
• Other types of short copy

Craziness

We eventually bit the bullet and now its scramble time to get all my ducks in a row and to quack the same tune:  🎵🎵

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