29 April 2022 | From the friendly caves of Pixie Hollow.
Today my little sister turns 40.
In rural Victoria where I'm from, turning 40 is a big deal. Like age 21, it's the kind of occasion that requires big parties, speeches from parents, spending the weekend with everyone somewhere away from home, and getting some really sexy presents.
Now, my sister is what people describe these days as an intrapreneur.
She is hell-bent on changing businesses for the better. From the inside.
She works her butt off. She learned the hard way how to negotiate in smart ways for higher pay, better conditions, and to get what she wanted.
It helps that she could sell ice to polar bears. She's incredible at lifting revenue for businesses. And we're not talking in increments. She lifted her business's revenue by more than $1 million in sales in her first 12 months.
She's also persistent, focused, organised, and smart.
The payoff? Last Christmas her boss gave her a $10,000 bonus. She's got a role that means she has learned every nuance of the business.
So now she's playing the long game.
Take a lesson from my gorgeous baby sister and apply it to your content and comms:
- learn to negotiate and apply it in every interaction you ever have, in person or otherwise
- visualise what you want
- act as if you already have it
- reap the rewards.
It sounds like a whole lot of woo-woo ridiculousness, but I tell ya it works.
When she sees the number of diamonds in the gift I bought her, she would tell you the same thing.
xx Leticia 'love you, little sis' Mooney
Please let me know what I can do for you.
Leticia Mooney is a consultant with decades of experience writing with and for people like you. Her company Brutal Pixie casts the kind of spells your customers love. Its services are oracles (communication strategy, CCX, audits, investigations, quality assurance), metamorphoses (training, mentoring, coaching, wargaming), and your stories in magick hands (ghostwriting, content writing, editorial support). Leticia is also
the mother of an intelligent, engaging, and curious boy, who is named after a character created by J.R.R Tolkien.
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