"Open up: You’re in BIG trouble"

Published: Fri, 05/03/24

Updated: Fri, 05/03/24

Wonder if this kind of subject line ever works... This was the subject line of a phishing email I found in my junk folder this morning. Now, I am a…

Sorry, I messed up...

Published: Thu, 04/25/24

You were supposed to get *this* email yesterday Hi, I messed up. When you signed up yesterday, you should have got the below email asking when you…

I feel ashamed

Published: Wed, 04/24/24

Also, got a question for ya… I’ll get straight to the point. The 100 hooks project has gone south… bigly. It was a whopping challenge. And it was just…

It's all going to hell...

Published: Sun, 03/10/24

Hey, So this week has gone utterly pear-shaped. It's taking me waaayyyy longer than I had anticipated, part of that is to do with my energy levels. By…

[100 hooks] Day 1-5

Published: Sun, 03/03/24

Well this weekend's gone by in a flash. I've mostly spent it refereeing the kids, splitting up skirmishes, or stripping the pantry of anything edible…

WTF have I done?

Published: Wed, 02/28/24

Why did no one talk me out of this? This week is going well....not. On Saturday, I was cleaning the bathrooms while enjoying a podcast about the…

I'm such a douche

Published: Fri, 02/16/24

I should not have said this… I was talking to the builders yesterday—we’re having an e tension on the back of our house. Anyway, Callum, the younger…

Failure vs suck-sess

Published: Wed, 02/14/24

And setting benchmarks As I was wrestling with the kids to get ready for the school run, Theo disappeared…and went quiet. He’s three and a half, and…

[TIP] Winning Facebook Ad & Amazon Sales Page

Published: Wed, 02/07/24

I like to keep my eye out for e amples of good copy…And I’ve found a belter. So good, I thought I’d breakdown the psychology a bit. Now, it is for a…

Well that backfired...

Published: Thu, 02/01/24

I somehow messed up the link to Nick's website. Try clicking this one instead...https://www.kolenda.io/tactics/button-verb-simulationAngie If you spot…