Hi
serendipity n. the faculty of making fortunate discoveries by accident
Having decided today it was high time I got back to producing regular issues of this Social Business Bites newsletter - yes, it has been much too long since the last issue - I noticed that today is in fact the 5th annniversary of the first issue under the Social Business Bites banner and theme. I hope that's a good omen.
My apologies to those who have missed the regular issues, and especially that one reader (you know who you are) who uses the topics in SBB for dinner party conversation starters.
The only excuse I have for the hiatus is that I've been quite immersed in building a new online business, alongside my business coaching. In the process I have realised on a daily basis how quickly the world of digital business changes, especially when it comes to social media platforms, and their rules and algorithms.
So I feel there is some value in my rebooting this newsletter - and if for no one else, it helps me keep up! :)
Des
________________________________________________________
3 Chunky Bites
- A cheat sheet to help with all those crazily different image sizes (Best part, it's up to date!)
- Signs of LinkedIn improvement? (Tip: follow the money)
- How to get better engagement on Instagram (you'll love these tips!)
Louise Myers
Searching for the ultimate social media cheat sheet?
I’ve been looking forever, and can’t find one that’s completely correct. So I made my own!
Simple – but accurate! Outdated infographics are still widely posted and shared, despite their misinformation.
Kerry Flynn
LinkedIn is coming into more favor among ad buyers, who say they are shifting budget there away from other digital platforms like Facebook and Twitter.
The company is also working on lookalike audiences, according to sources, which would help advertisers target users who may be potential customers because they’re similar to the company’s existing customers. It’s one of the key features of Facebook’s ad platform
Roy Povarchik
Want people to spend more time on your Instagram story content? Looking for tips to prompt active engagement on your stories?
In this article, you’ll discover seven ways to encourage followers to tap on, reply to, and screenshot your Instagram stories.
