Actionable Marketing Guide Newsletter
Published: Mon, 10/05/15
actionable marketing guide
Dear , After a week of warnings about the potential storms and issues related to Hurricane Joaquin’s travels along the mid Atlantic states, I truly appreciate
sitting in the late afternoon glow shining through my windows. I love that one of the knitting shops I visited last week used the pending storm as a reason to encourage shoppers to buy. Stuck at home = time to knit and reason for a flash sale!  Living in New York City, you can feel fall slowly creep into the region. The fall sunlight is hitting the buildings at a lower angle than usual. This means that it’s time to prepare for the colder weather. What does this mean for your business?It’s time to change your business to welcome fall. Go beyond your new autumn offering.
Want some more fall inspiration? Here are some helpful gems.
 This week we interviewed Stephanie Sammons. Her new book, Linked to Influence centers around seven powerful rules for becoming a top influencer in your market and attracting your ideal clients on LinkedIn.We'll be giving away a free copy
of Linked to Influence to one lucky subscriber. The winner will be announced in next week's newsletter (details.) All of our readers, however, are lucky winners because you can Download an excerpt from this important book today!  Last week we interviewed Eric Enge and Stephan Spencer about the new edition (the 3rd) of their comprehensive resource book, The Art of
SEO.Our randomly selected subscriber, Colleen, will be receiving a free copy of The Art of SEO. Congratulations, Colleen! BTW, if you didn’t get to attend Content Marketing World 2015 live, you can still capture all of the learning. Get the virtual version, study the contents so that you can power your content marketing into 2016 and
beyond. Happy Marketing! Heidi Cohen |
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2015 CONFERENCES  The Social Media Success Summit is open for registration. Discover how to use social media to attract and engage quality customers, and quickly grow your business at the largest Online Social Media on the planet.
Is Your Content Marketing Effective?Posted on September 30, 2015 by Heidi Cohen in Content Marketing 5 Proven Steps To Improve Content Marketing Effectiveness
Is your business creating and distributing useful, non-promotional information? Linked to Influence – Book InterviewPosted on October 3, 2015 by Heidi Cohen in Content Marketing, Social Media Heidi Cohen interviews Stephanie Sammons.
Q: What’s your best piece of advice for readers looking to improve their marketing?Establish your entire digital presence on the foundation of trust and build it through influence. Think about the people who influence you. What about them attracts you? It
is likely their perspective, passion, and personality. |
The Rise of the Customer Marketer Explore the changes taking place in customer marketing from the perspective of customer marketers themselves.Fully engaged customers spend more and stay around longer. Ultimately, if you treat them right, they'll turn into advocates for your brand. As more
companies turn their focus away from short-lived marketing campaigns, and toward building ongoing relationships with customers, the role of the customer marketer is changing – and becoming more important than ever. This eBook features:
Download This Free eBook Today!See More Free OffersHEIDI COHEN AROUND THE WEB
Here, at the Actionable Marketing Guide, using OptinMonster has resulted in a dramatic increase in subscriptions for this newsletter and other marketing projects.
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