Heidi Cohen's Actionable Marketing Guide

Weekly Actionable Marketing Newsletter

Published: Mon, 12/09/19

Dear, The holiday season is steeped in stories. We all have memories of the magic of Santa and our childhood. Even Charles Dickens’ A Christmas Carol…

Published: Mon, 12/02/19

Dear, In the US, Christmas decorations arrive in time for Thanksgiving and related sales. I remember my parents taking us to Manhattan to see the…

Published: Mon, 11/25/19

Dear, Happy Thanksgiving to those of you in the US! A large number of cultures and religions celebrate the end of the harvest. Anyone who lives in or…

Published: Mon, 11/18/19

Dear, Last week I was on Madison Avenue in the low 60s, I walked past Barneys. Its must-see shopping windows wore “Going Out Of Business” signs. I…

Published: Mon, 11/11/19

Dear, Happy Veteran's Day. And thank you to those of you who served in the military. Of the veterans I know, Three men standout. While my dad's drab…

Published: Mon, 11/04/19

Dear, Happy 49th Birthday to the New York Marathon! Although I’m not a runner, I love the idea of seeing my city on foot free of traffic. Run by the…

Published: Mon, 10/28/19

Around the world this week is chock full of holidays! Depending on where you live and your beliefs, they include: Diwali, Halloween, Day of the Dead…

Published: Mon, 10/21/19

Dear, Fall foliage was in full bloom in the Hudson Valley My husband and I took the train north to Rhinebeck at its heart. We attended the New York…

Published: Mon, 10/14/19

Dear, As the sun pours through my windows and the road work drills away, I’m in my happy place. Why? I’m traveling by train to Washington, DC for…

Published: Mon, 10/07/19

Dear, Fall is here! Temperatures surged to the 90s last Wednesday only to plunge to the 50s the ne t day. Even my neighborhood changed! A dancing…

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