Hey there !
"Who's going to see the water tower first?" my mom would ask.
"I will! I will!" I'd eagerly reply.
And then my sister, Barb, and me would furiously scan the horizon as we approached the next small town. Wanting to be the first one to see that own's water tower. Arguing when we both saw it at the same time - not wanting to admit to a tie.
It was a game we played whenever we went on trips when I was growing up in southern Minnesota. Truthfully, it's a game I still sometimes play today as I drive throughout rural Wisconsin.
I was thinking about this game this morning because of the new website, brand and body of work that I will be unveiling tomorrow night. For the past nine months, it's like I've been building a "water tower" - and it's just about to appear on your horizon. So make sure you have your eyes peeled, looking for it, my friend.
If you're on Facebook, you'll have the first opportunity to see it sometime tomorrow (Monday) evening.
If you're not, please be sure watch your inbox on Tuesday morning for an email with all the details. In it, I'll share the story of when I went from Blue Ribbon winner to failure, what it has to do with this new message, and why it matters to us now.
Until then, know that I send my love.
I hope you're one of the first to see the "water tower", my friend. It's pretty darn exciting!
xoxox