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Two Marketing Success Stories
While building a business, it's easy to get lost in the mountain of to-do tasks and lose sight of the goal, and the path to getting there.
So today, we have for you two stories of businesses that marketed their way to (pretty darn impressive) success, plus some advice from our marketing experts on how you can get their yourself.
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Jackson Coffee Company, a coffee shop in Jackson, MI, has won "Best of Jackson"
four years in a row without ever asking their customers to vote for
them. And they beat out national chains like Starbucks and McCafe.
How do they do it? Effective email marketing mixed with a strategic
social media presence helps Jackson Coffee build a strong following of
loyal customers. And they gave us the scoop on how social media and email has lifted sales for their business. |
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Helping
small businesses grow is our mission. We strive to provide
the right
tools for people to be able to successfully market their
business
online. So we love it when we hear about customer
successes.
Take Dustin
Maher,
for
example. He started his fitness business in Madison, Wisconsin
and is
now known on a national level.
I
talked to Dustin about the steps he took to get to where he is
today,
and asked for his advice for other businesses... |
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How to Get Where They Are: Listen Up |
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Headline Writing 101
To attract readers, you've got to grab them at step one - your headline. Listen to our own Hunter Boyle and Jon Morrow of Copyblogger discuss how to double your traffic by writing irresistible headlines.
Easy-Peasy Email Creation
HTML emails look so good, you'd think they'd be tougher to make. But they're not. Watch this recording of a recent webinar where Jay and Nick Moore show you how to easily create marketing emails with our new user-friendly drag-and-drop editor
Easily Convert Your Old Templates
If you want to use the new drag-and-drop editor, but you make your emails on a template in the old editor, bringing it over is as easy as CTRL-C CTRL-V. Here, Nick explains how. |
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Cheers,
Amanda Gagnon
Education Marketing Associate |
Contact Us
877-293-2371 (US)
+1 215-825-2196 (International) | |
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P.S. We want to wish you a happy Earth Day! While we're trying to make our businesses better, we can always go beyond marketing with these seven tips for green-ing your business. |
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