Can personalization and automation work together?

Published: Fri, 02/14/20

Need a powerfully-simple way to automatically send personalized content people will love?

Try tagging! Tagging lets you group subscribers together based on their actions, interests, locations ⏤ you name it! ⏤ so you can send tailored content that's relevant for the individual recipient.

Applying a tag is super easy. You can tag subscribers manually, or when they sign up via a form, enter information in custom fields, click a link in a message or simply open an email. The possibilities are endless.

Then, set up an automated campaign to trigger based on that specific tag. Your subscribers will love receiving content that feels personal.

Segmenting your subscribers with tags leads to better subscriber engagement, improved email delivery and more individualized content that will help you drive sales faster.

Learn more about tagging

AWeber customer Fable and Folly Productions used tagging and automation to deliver custom podcast episodes. And they saw open rates from Patreon supporters skyrocket from less than 1% to 100%! Read Fable and Folly’s story and learn how they did it.

Kelly F.

Marketing Communications Specialist

P.S. This email is part of an email series called “Weekly Win.” Each week, we’ll share a tip on how to use the powerfully-simple tools inside AWeber to accelerate the growth of your business.

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