Does the sign up form on your WordPress site consistently drive new subscribers?
If not, there's room for improvement. You can change up the design, colors, form fields — but most importantly — the words on your call to action button.
Your words can be the difference in a visitor eagerly handing over their email to you, or them skimming past your form without a glance. Thankfully, there are some key call to action best practices to guide your sign up form creation and drive newsletter growth.
