You said we should stand out more. We took that pretty seriously.
Published: Thu, 10/04/18
4-minute read or the time it takes to make the perfect pancake. For the past 4 years, we've sent a weekly blog digest. It's been a hit. It gets high open and click-through rates. The majority of our audience shares positive feedback with us about it. But we started to wonder: Could we do even better? Were we missing anything? So we went to the experts — you, and our 30,000+ other readers
— to find out. Turns out, it was time to step up our newsletter game. In our annual survey, our subscribers had a ton of great ideas and suggestions for how to improve this weekly email. Now, we'd like to introduce you to FWD: Thinking — our rebranded email marketing newsletter that's written and designed just for you. It's inspired by your feedback. Keep reading to learn what changes we made,
and what you can expect every Thursday at 2 p.m. ET. |
A smaller list of subscribers who engage with your content and brand is better than a large list of inactive subscribers. Clean your list every 6 months to improve your deliverability, open rates, and click rates. |
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Want to grow your email list? Offer a lead magnet (or freebie!) for signing up. To get started, check out these lead magnet examples from different industries. | Writing engaging, effective, and profitable emails shouldn't be a time suck. Use these tips to write fantastic content — fast! |
AWeber has been a leading email marketing platform for the past 20 years, but we don’t plan on slowing down any time soon. In fact, we release new, exciting features every month, like split testing, exclusive integrations, one-click automation and segmentation, and a sleeker drag-and-drop editor. Come join the excitement! |