Referral Tip (So Easy)

Published: Fri, 10/21/22

I never heard this before...

Dear ,

I remember attending a networking event about 10 years ago.

I didn't know what to expect because it was a new group.

Someone walked up to me and we started chatting.

He introduced himself as Marcus, told me he owned a design firm and that he worked with lots of attorneys.

Then he said....

"I Absolutely Love Making Referrals -- Maybe I Can Send You Some?"

Then he asked me who my ideal client was.

He was extremely attentive; we spoke almost exclusively about me.

Then I felt bad because I hadn't found out much about him.

When I asked him about himself and how I could help him he said: "I'm really focused on helping you right now. I can always tell you about my business over coffee or lunch."

How do you think I reacted? Of course, I was floored. No one had ever approached me with that sort of approach.

You see, Marcus understood referral generation and networking -- he was playing long ball. He was keenly aware that building a solid referral relationship takes time.

We eventually met for coffee... had many lunch meetings... referrals exchanged... and a solid relationship was formed.

And to this day, I send Marcus business every once in a while. All because he understood how to stand out in a crowd, ask the right question and focus on the long term relationship.

Keep the "Marcus Approach" in mind next time you're at a new networking function.

____________________________

If you still haven't purchased your ticket for Coptic-Con, don't wait any longer as the tickets will go up in price soon. Here's the link for info and tickets: https://coptic-chamber.ticketbud.com/2022-coptic-con

Until next time...

And, remember, K.I.C. (Keep It Coptic).

To read Nader Anise's bio on Wikipedia, go to:

https://en.wikipedia.org/wiki/Nader_Anise

Your friend,

Nader

Founder of the Coptic Chamber

ABOUT NADER ANISE

For the last 30 years, Nader’s talents as a marketing strategist and copywriter have generated hundreds of millions of dollars for himself and his clients. In addition, he is a recognized PR expert, and has been featured in countless media outlets such as: The Wall Street Journal, NBC, CBS, Forbes, Bloomberg and USA Today.

Nader’s storied marketing and sales experience has enabled him to mentor business owners in all types of industries, including: legal, medical, financial, therapeutic, mortgage, investment, wealth, retail, insurance, transportation, pharmaceutical, clothing, restaurant, real estate, education, insurance, construction, internet, telecommunications, manufacturing and many others.

Nader has educated over 25,000 business owners from all around the world on sales and marketing.

To read Nader Anise's bio on Wikipedia, go to:

https://en.wikipedia.org/wiki/Nader_Anise

3 AMAZING FACTS ABOUT NADER ANISE, ESQ.

FACT #1: In 2001, Nader wrote a one page press release that generated over $2,200,000 in free national publicity.

FACT #2: Within four years of starting his law practice, Nader was featured on the cover of Lawyers Weekly USA section B (currently Lawyers USA) and was lauded for his remarkable achievement of building a "thriving law practice... without spending a penny on advertising."

FACT #3: Nader landed on the cover of the Wall Street Journal after sending the editor a cold email with a subject line that consisted of nine words, including, ONE key, riveting word.

(BONUS FACT): Nader wrote a direct mail letter for a small business that created such an overwhelming response, the owner sent Nader a frantic email with the message: "You're killing me with all the new business. We are busting at the seams and all my employees are freaking out..."

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