Beyond that fairly pedantic issue is the much greater one. The people we work with aren't tools and they aren't anywhere near as one-dimensional as the figurative hammer. Our teammates, whether they're engineers, marketing folks, cs team members, or anyone else, has a lifetime of experience and creativity to bring to the problems we want to solve. Are some people better at solving certain problems than others? Sure. Does that mean we should view some or all of them
as blunt, single-purpose instruments as opposed to heart and soul team mates? certainly not.
The knowledge that we have these teammates with varying skillsets and perspectives gives us the chance to go back to our initial problem and identify ways to get to our goal that don't necessarily involve engineering new features (I wrote A Framework for Decision Making to list out a simple series of questions to ask yourself to make more effective decisions).
We should make sure that we're regularly checking that we're focused on the most important business and customer problems and not a specific toolset. Some things to think about:
- What areas of the platform are most underused, with the highest correlation with success and stickiness that we could be educating more people about?
- What do we already know, or what can we surmise about the people who use our product from their behavior that we aren't currently using to make their experience more personalized?
- What emerging best practices are out there that use our existing features that we can education people about?
To be clear, this doesn't mean we shouldn't build new things. It just means that since our engineering time is finite, we need to focus it on the highest priority new things, and use the other capabilities we have to solve the problems they can.
Remember, you have more than just a hammer. You have a whole workshop full of tools to work with and a team of smart, talented people to collaborate with.
✨🎇🎆
Other Storylines.
- Group X - A brilliant and funny write up of the design process and philosophy for a an anonymous group of artists and curators that are focused on breathing new life into the public art space in Philly
- Redefining what a map can be with new information and AI - The best maps app gets even bester. Wild to see how these maps are getting steadily better at reflecting the realtime, changing world.