Wicked Wholesaling
Published: Sun, 01/21/24
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"Kind" versus "wicked".
A concept coined in 1973.
Written to describe the nature of problems encountered in the field of urban planning and social policy design.
And, it turns out, relevant to your craft.
"Kind" problems are well-defined, have clear boundaries, and are relatively easy to solve.
Think, how do I learn to optimize our firms' CRM or what are the basic building blocks of our products?
"Wicked" problems are more ambiguous and lack crystal clear solutions.
They are often characterized by changing circumstances, numerous stakeholders with conflicting interests, and a high degree of uncertainty.
Wicked problems don't have a definitive answer, and solving them involves a process of learning and adaptation.
The list of wicked issues we encounter includes:
A concept coined in 1973.
Written to describe the nature of problems encountered in the field of urban planning and social policy design.
And, it turns out, relevant to your craft.
"Kind" problems are well-defined, have clear boundaries, and are relatively easy to solve.
Think, how do I learn to optimize our firms' CRM or what are the basic building blocks of our products?
"Wicked" problems are more ambiguous and lack crystal clear solutions.
They are often characterized by changing circumstances, numerous stakeholders with conflicting interests, and a high degree of uncertainty.
Wicked problems don't have a definitive answer, and solving them involves a process of learning and adaptation.
The list of wicked issues we encounter includes:
- crafting your rotations,
- developing a top producer list,
- deciding which COIs to invest your time and budget with,
- developing the team framework with your internal,
- navigating your regions' needs versus the home offices' requirements,
- incorporating your manager (or not) into your practice.
Great wholesalers understand the rigor needed to address kind issues, and the grace required when figuring out how to tackle those that are wicked.
Read: Are You A Behaviorally Smart Wholesaler?
Rob
p.s. Rotation Builder has been redesigned. Learn more here.
Read: Are You A Behaviorally Smart Wholesaler?
Rob
p.s. Rotation Builder has been redesigned. Learn more here.