Award-winning, top-performing ads provide tons of inspiration for business growth, whether you're a newbie or a seasoned marketer.
We've rounded up four of our favorite ad campaigns that have won international recognition for their strategies to share them with you for insight and inspiration:
Quaker Oats: Head Off Criticism
Quaker Oats had a problem: Their new product, LIFE Cereal, didn't appeal to kids.
Instead of giving up on their target market, they changed their marketing to convince kids to try it.